If you look inside your Pampers diaper pail, and a stink wafts into your face, it may be Procter & Gamble PR poop. Either Procter & Gamble is trying to turn the Internet into a soap opera, or their PR sniffed too many chemicals.
Expedia, Marriott, Orbitz, Signature Travel Network and others are looking to expend their businesses abroad, spending a fortune on lobbying and PR. Travel is hot, and getting hotter this season. An online travel site will soon launch a new and exciting service.
As June 7th approaches, the world wonders if Apple will be able to top itself and all the other trends it started with the first iPhone in 2007.
Have you ever thought this: “I’d get involved in social media, but there’s just no way to tell if I’m getting any results from it.” That is an excuse that I hear often from companies who aren’t yet involved in social media. That’s it is, though–an excuse.
As Google and Facebook spur us to question motives around consumer data privacy, we look at what this means for brands and marketing.
An in-depth Goldman Sachs analysis, by ForexTraders.com’s market analyst Joel Anderson.
Four mommy bloggers who are incidentaly Pampers fans, spent Thursday talking about diapers with Procter & Gamble Co. When the meeting was over, they declared themselves “confident” in the product. They will go back home to write positive reviews on their blogs. Would you believe them?
Last weekend, Bucharest was the stage of an attention grabbing event, SkirtBike, who gathered a few hundred female bike riders and encouraged them to maintain their style while riding. Skirts, hats, dresses and high-heels were only a small part of the fashion statment made by women attendees.
With high expectations and low details around the upcoming Google TV, many wonder what the new tech implications could be.
Creativity just naturally goes with advertising, right? Well, not necessarily. Many advertisers rely on tired formulas that do little more than bore the viewer (or reader, or listener).
