
Tim Cook: Nice Guy, But Still a Businessman
With his unassuming spectacles and warm smile, Apple CEO Tim Cook plays the grandpa role well. He comes across as one of those guys who

With his unassuming spectacles and warm smile, Apple CEO Tim Cook plays the grandpa role well. He comes across as one of those guys who

Entrepreneurs are independent. It’s one of the personality traits that turn them from employees to entrepreneurs. But it’s also a personality trait that can be

Hashtags have carved an interesting path in the world of social media: starting off on Twitter, they never quite took off on Facebook, and have

As a marketing professional, it can be difficult to regulate time and get all of the required tasks done in a day. In an industry

After a decade of executive instability, Mark Zuckerberg announced a series of dramatic changes last May. He moved two top executives in a bid to

There is a lot of noise about how to get free Instagram followers, more likes, more shares, more engagement. A new report from Mention and

Ronn Torossian hardly needs an introduction In the world of public relations. Ronn has cultivated a reputation of being a results-driven public relations professional capable

For any brand, earned media is a must for any profitable PR campaign. This is doubly true when you are a business with very stiff

Even without an enormous budget, small businesses can still make a splash with strategic public relations. PR is necessary for the positive reception of any

When a single PR campaign misfires, there could be a number of different reasons. However, if your public relations efforts are consistently failing to bear