RFP, Public Relations, Marketing, Social Media and more!
One of the most important metrics that all businesses should be keeping track of on Twitter is the number of impressions that their content generates. The Twitter Impressions give companies a better understanding of...
In today’s digitally connected era, people’s data is practically everywhere, which means that pretty much anyone is facing the threat of being hacked, from the most secure organizations in the world to everyday individuals....
According to Ronn Torossian, with the year slowly creeping to an end, plenty of companies are looking to figure out what’s going to be happening in the public relations industry in the future to be...
Every company these days is struggling to get the attention of more people and convert them into consumers. Whether they’re trying to achieve that goal with social media platforms, search engine ads, or email...
When a brand interacts with a customer through a consistent brand voice, customers feel that they know the brand. A consistent brand always delivers messages aligned with its core values. It resorts to certain...
In today’s era, it’s essential for a company to have a positive brand reputation to be able to attract more customers and generate sales. The opinions of the market, customers, and any other stakeholders...
There are no shortcuts that a brand can resort to that would help to boost its image on social media. For a brand to be sustainable, it has to consistently engage with its audience....
According to Ronn Torossian, when a company wants to develop a strategic public relations plan, aside from doing its mandatory research, it needs to define a handful of core elements that the plan needs to...
Video content has started prioritizing with some of the most popular social media platforms. This type of content also tends to be quite dynamic and shareable for many audiences. Many other benefits come with...
By now, most companies have figured out that customers want to engage with businesses across a variety of communication and public relations channels. However, at the same time, most companies also feel overwhelmed when they...
