Social Media for B2B Brands
Companies in the B2B industry that haven’t started investing in social media platforms are losing out. These communication channels have been vital for consumer brands, both as a way to reach target audiences and...
Author: Ronn Torossian
Ronn Torossian: Insights from 5WPR Founder
Digital Marketing Ideas to Market Your Brand Between the Seasons
No matter the industry, every company’s business volume, and revenue tend to shift with each season. It’s important that companies understand these types of changes for each season and utilize the right marketing strategies...
Organic Marketing Success
In the last few years, most social media platforms have been trying to play catch-up with TikTok, incorporating various features that were introduced in the short form video application. Though it didn’t pioneer short...
Introducing a Brand on TikTok
It’s not always easy for companies to start using a brand new platform, let alone a brand new social media platform. Especially if the company doesn’t really know whether to use that new platform...
Using a PR Agency vs in House PR Team
It’s not always easy for companies to figure out whether they should rely solely on their in-house public relations professionals for all of their public relations needs, or if they should hire an outside agency to...
Making Sure PR Campaigns Are Generating Positive Results
The main idea behind digital public relations efforts is the fact that companies are able to increase their exposure and visibility to their target audiences, which is why digital public relations efforts have become...
SEO trends to boost ranking
Marketers have to remain adaptable as new SEO trends are appearing frequently. SEO helps in the online ranking of a brand and this helps to elevate the profile of a brand. Optimizing the visibility...
Creating a Value Proposition for Companies
According to Ronn Torossian, before companies can create the best possible value proposition for their target audiences that will get potential customers to convert, they need to take several things into consideration. Offer The first...
Social Media Marketing Strategies for Companies
Social media marketing efforts are a great way for companies to connect with both current and potential customers, and businesses that aren’t relying on social media platforms are missing out on the opportunities to...
Growing a Twitter Audience for Businesses
One of the most important metrics that all businesses should be keeping track of on Twitter is the number of impressions that their content generates. The Twitter Impressions give companies a better understanding of...
