4 Things to Ask Influencer Marketing Agencies
4 Things to Ask your Influencer Marketing Agency You want to create some media buzz for your company and build brand exposure so you decide to engage in influencer marketing. You decide to engage...
Category: Insights
3 Tips That Make Anyone Into a Better Leader
Everyone likes to think that they’d thrive in a leadership position when given a chance. When we start a new job, we dream of the day when we’ll have an opportunity to prove ourselves...
Creating a Compelling User Experience
Walk into Nike’s latest concept store in West Los Angeles, and you will have entered a whole new universe where the digital and physical collide. With 4,557 square feet of retail space, the store...
Emerging Trends in Modern Public Relations
Public Relations has evolved into something that might be unrecognizable from its origins. What started out banners, clever marketing advertising and television, has transformed into something much more complex and dynamic. Keeping up with...
How To Promote A New Press Release
While press releases might not be the most exciting or novel form of marketing available today, they’re still one of the most effective. Used correctly, a press release can build a company’s credibility, develop...
Four tips on transforming employees into leaders
Being a good leader means making the right decisions, managing your employees effectively and solving complex problems. However, if you want to be a GREAT leader, you need to add one more thing to...
3 Things Leaders Need To Promote
There are plenty of articles out there talking about the kind of traits a leader needs to thrive in a business setting, but few that discuss the characteristics leaders should be looking for in...
Brand Building Content Marketing Guide
The secret to winning customers is to offer them exactly what they want when they want it. Make it easy for them to find you and get what they want from you. That’s why...
Facebook PR Hire Has a Tough Challenge Ahead
International business can get very political, and successful executives understand how to leverage PR panache in a way that effectively communicates their message while creating buy-in, or at least a better bargaining position. However,...
Adding Thought Leadership To Your Marketing Strategy
Thought leadership is one of the most significant buzzwords to hit the marketing industry for some time now. However, while many people know about thought leadership – few business owners understand what it means...
