To understand the important role PR plays within the mix of your marketing efforts, you should learn how effective an image can be for your consumers, their prized product(s) or their favorite services. General impressions and reputations have an influential power over people, so you should take measures to preserve
The Baton Rouge River Center, a municipally-owned multipurpose facility located in downtown Baton Rouge, Louisiana is looking to hire a marketing agency and to rebuild their online presence for their website – www.brrivercenter.com. The facility was completed in 1977 and has grown to include over 200,000 ft2 of floor space
Direct Response marketing convinces possible consumers to take action. This can range from placing an order, calling in for additional information, or following a link to a webpage. Direct response marketing has many positive characteristics. For one, ad effectiveness is measurable because sales correspond to trackable media. Additionally, the sales
Great public relations expertise can turn even the smallest upstart into a media sensation. So big and small businesses alike hire PR experts to guide them through the market. With the demand for PR expertise climbing, prices can climb too. Still, hope remains for entrepreneurs and small businesses needing PR
Ecommerce is about selling online, but you can do sales in a helpful way leaving consumers with a smile on their face and even gratitude for the products offered. When done right, you might find your company name or your client’s company name on a list similar to the following.
Cash takes a backseat in most modern economies, while credit and debit cards move to the forefront. And two of the best credit cards are Visa and MasterCard – and both card companies capitalize on PR skills to differentiate themselves. Similarities in Marketing Though Visa and MasterCard rival each other
The Roxborough Development Corporation (RDC) – an economic development corporation in Northwest Philadelphia – is seeking a creative marketing firm to develop a new identity and brand for the Roxborough neighborhood. The firm will also create a newly developed website as a tool for the brand to communicate Roxborough’s appeal.
Athletics marketing is as competitive as the consumers using the products. As a result, companies need to find new ways to rebrand and reinvent themselves to consumers. Nike, Adidas, and Under Armour are three of the biggest companies in the industry, and each has come up with new campaigns appealing
The simplicity of the digital commerce makes the flower business bigger than ever. Flower companies can now offer hundreds of options to their customers with the click of a few buttons. With so many companies to choose from it’s no wonder the PR and marketing strategy surrounding these businesses is so
The County of Middlesex, New Jersey is seeking an agency to create a marketing program to further support the county’s economic development initiatives. The chosen entity will work with the County’s Communication Director and the County Administrator to develop the plan and create an outreach plan in order to help
