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Technological advancements have transformed how we interact with the people around us. The advent of digital marketing and the rise of digital platforms have disrupted marketing and sales tactics. Despite digitization, face-to-face marketing can...
With an increase in animal ownership, more people are looking to buy food and toys for their pets. The increase in pet product buying has also resulted in more consumers moving online to purchase...
Successful marketing campaigns are defined by high-quality data that are already available to companies. That data is what helps companies evaluate their market position, learn about the target audience and trends, build effective strategies,...
When looking to achieve marketing success, most companies understand that they have to stay on top of the latest tools, technologies, and trends that are beneficial to marketing campaigns. But staying on top of...
Safety and sanitation have always been essential in the wellness industry, and with the pandemic, some measures of sanitation will not be enough to assure returning customers. On the one hand, there needs to...
One of the most important and popular strategies for website optimization has always been Search Engine Optimization (SEO). But if a company doesn’t improve its website’s performance, all of the meta descriptions, backlinks, and...
Today’s tweens live in a media-rich environment, and are used to more types of media than ever before. They grow up with the internet, and can access information as fast and as easily as...
Whenever a company decides to create an advertising campaign, it should also define the goals of the campaign . Certain campaigns might be created to increase website traffic, while others might be intended to...
Many consumers have stated that they find email newsletters to be a great way for companies to communicate with them. Yet many people tend to find those same newsletters manipulative. These perspectives are largely...
Many companies are looking for high-quality leads or new ways to generate prospects for their businesses. Those companies can benefit from using specific techniques that will help them in quality lead generation campaigns and...
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Journalists Need To Be More Social Media Friendly
23 Nov, 2024
