Learn how AI is revolutionizing public relations with tools for media monitoring, crisis management & personalized targeting to transform brand communications
Learn how travel PR is evolving post-pandemic with shifts toward sustainable tourism, digital transformation, authentic experiences and social media marketing tactics.
Learn how small food brands achieve success through creative PR strategies, storytelling and smart media outreach, with real examples from innovative companies
Learn how successful financial PR campaigns in Europe navigate market complexities, build trust and manage crises through effective communication strategies
Learn how PR helps nonprofits build trust, raise funds and drive social change through strategic communication, storytelling and community engagement.
Learn from BP’s oil spill PR failures and explore best practices for public affairs communications, stakeholder engagement and crisis management.
Proxy communications campaigns can be highly effective when done well. They typically involve indirect or intermediary means to communicate messages or influence public opinion. Here are some notable examples of successful proxy communications campaigns: 1. The “Truth” Anti-Smoking Campaign 2. “Ice Bucket Challenge” for ALS Awareness 3. “Dumb Ways to
Learn how legal PR balances public image with ethics, exploring the challenges law firms face when managing media coverage and the impact on justice and fairness
Learn how Tourism Australia’s fake Crocodile Dundee movie trailer became a viral PR success, boosting tourism inquiries by 26% through creative storytelling
Discover how SaaS digital marketing evolves in 2025 with AI, personalization, video content & data-driven strategies. Learn which tactics boost engagement & retention.
