Climate change only gets more attention as years go by. For this reason, every company tries to show its green side by making green products or participating in green causes. Though many companies still deny climate change, most want to seem as if they care to keep good business. To
In a recent article, a new product “Crisis Tether” was announced – available for tourism-based companies, including those with 500 or fewer employees. For years, travelers have been able to purchase insurance policies to reimburse or pay for services if individuals hit a problem – big or small – in
Despite high rates of poverty in Mexico, over the past few years, the country’s rate of obesity skyrocketed. By 2013, Mexico finally ousted the United States as the most obese country in the west. Obesity not only affected adults but children as well. To add to this, Mexico had the
Yesterday, the New York State Joint Commission of Public Ethics (JCOPE) passed a bill into law requiring any agency paid to help sway public policy for clients to share information. This was done in an attempt to increase transparency and keep the public from feeling political decisions were being made in
Launched in 2007 by Miranda Tan, MyPRGenie takes a fresh approach to public relations and social media marketing. The company provides a cloud-based platform, which gives businesses a basic tool to get the word out. They aren’t a PR firm but are a cheap, basic alternative that helps companies to
To understand the important role PR plays within the mix of your marketing efforts, you should learn how effective an image can be for your consumers, their prized product(s) or their favorite services. General impressions and reputations have an influential power over people, so you should take measures to preserve
PR professionals know the meaning of stress! Some places rank careers in public relations within the top ten of most stressful jobs. So what is it exactly that makes PR professionals want to tear their hair out? Why is working in PR so stressful? The answer has to do with
Switzerland is known for many wonderful things, but few people think of Switzerland as a hub for some of the best PR agencies. With local agencies like Open Up, and Lemongrass, and more global agencies like Edelman and Cohn & Wolfe, Switzerland makes a name for itself in the PR
Portugal is not well-known as a place for PR agencies to set-up shop. Still, the country features several public relations firms, both large and small. Some native to Portugal, and some, like Porter Novelli, came a long way to branch into the region. Check which local firms bring the heat
AKR Public Relations Profile AKR Public Relations was founded in 2010 by Amanda K. Ruisi, specializing in celebrity representation, entertainment, beauty, fashion, and lifestyle. Ruisi’s personal touch provides a direct benefit for the clients maximizing her decade-long time working at NBC. The firm won multiple awards over the years, including
