In August 2015, we here at PR reported that over 72% of public relations professionals are women. What’s more, in recent years, women-owned PR firms continue to experience greater success than those owned by men. In short, public relations is gaining a reputation for its friendliness to female professionals. Because
Legalizing recreational marijuana is a battle that’s been raging in the courts around America in 2015 – and its sure to be hot throughout 2016. There have been some victories for the supporters of legalization but also some setbacks. States, like California and Ohio, have rejected proposals for legalizing marijuana
President-elect Donald Trump has made over 34,000 tweets from his @realdonaldtrump account. The 140 characters of this social media platform seem to suit his direct style very well, but many large corporations receiving government assistance, or with government contracts, should be looking at ways to change their own style in
Chris Hempel and Donna Sokolsky Burke founded Spark PR in 1999 – since then, in 2006, Alan Soucy was named as CEO and day-to-day leadership of the firm has been split between Soucy and Burke as managing partners. The PR firm is privately owned and offers PR services to consumer
In New York, fashion is everything. It’s one of the fashion meccas of the world where designers are many, so it would only stand to reason that there would be a sizable list of PR firms dedicated to working with and promoting New York’s many fashion companies. Here’s a list
Allison+Partners lands Fox Home Entertainment Recently, Allison+Partners won a competitive review and now stands as the lead consumer agency for Twentieth Century Fox Home Entertainment. In this position, the firm aims to push national consumer marketing in the U.S. and Canada to roughly one hundred titles per year. “Fox Home
During Holiday Season, public relations professionals can’t simply go on vacation. Here’s some recent PR moves. Several New Leaders Appointed for Genesis Burson-Marsteller Genesis Burson-Marsteller just increased Nikhil Dey’s leadership responsibilities. This is one among many other new appointments at this Indian public relations company. Dey now manages GBM’s client
In light of the increasing new role of social media in building brand images, traditional education for advertising and journalism students may no longer suffice. New market challenges continually prove too difficult, based on the limitations of classroom learning. Can educators teach students how to bring different disciplines into a
Specialization of labor has helped human civilization to grow and expand for thousands of years. As jobs and even everyday activities become more technical, the need for well-trained experts in the fields of IT, business, medicine and engineering continue to rise. One field gaining popularity and importance in the business
America’s University system has always been a place where preconceived ideas are challenged and new ideas are given the opportunity to be tested and found reliable or wanting. From research labs testing scientific hypotheses to philosophy classes testing methods of thought and determination, college was where you went to run
