In sports, the ones getting paid for endorsing products are usually the athletes, not always the ones at the top of their particular playing field though. Endorsements are not just about being good at what you do, but also being a good long-term match with a product or lots of
Remember the old days, back when R Kelly was only known for R&B? Those days are long gone. These days, the former singer has been in the headlines so often for “other” activities, that he’s fast becoming a punchline. But now, things are getting even worse as he tries to
Americans love Pizza, so much so that some cities end up having pizza wars between long-time vendors. But in the world of big company pizza, we’re comparing the public relations strategies of three of the top pizza restaurant lines in the US … some are even global. Pizza Hut One
In what many are already calling a victory for the “good guys,” Martin Shkreli may be looking at the end of his career. The former pharmaceutical CEO who earned the derisive nickname, “Pharma Bro,” has been found guilty of fraud. According to the conviction, Shkreli “deceived investors” in some hedge
Maybe you were unaware, but period underwear is a thing. Thinx was touted as having the ability to “absorb blood and kill germs,” qualities that appealed to enough people to support the company’s Kickstarter launch back in 2013. Things looked rosy for Thinx for years. Not so much anymore. The
Senator John McCain returned to the floor of the senate this past week to cast two very different, but equally decisive votes. First, he voted to put the GOP’s plan to replace Obamacare up for discussion. Then he voted against the bill that, he says, isn’t good enough for the
Ever since they started putting warning labels on smokes, cigarette companies have been pushing back, trying to keep selling their product even as the popular culture progressively shoved smokers, literally, into the corners of society. Now, years after smoking was banned in most restaurants, the Food and Drug Administration is
As months roll by without any clear answers, the speculation as to who might be Uber’s next CEO continues to churn out headlines in the business pages. The list waxes and wanes week to week, but scratch one name off for good. Meg Whitman says she is not interested in
Kelley Skolada Left Ketchum to Launch KS Consultancy & Capital KS Consultancy and Capital will work primarily with women … that is finding angel investors for female entrepreneurs, brands focused on female consumers, and opening up various boards of directors to a more feminine perspective. The new office will open
Despite the much-ballyhooed impending release of the Model 3, mass market sedan, Tesla was just bumped from the top spot of most valuable automaker in the United States. For a few months, Elon Musk’s electric car company reigned as the most valuable, ahead of even stalwarts like Ford and General
