The Kenya Tourism Board intends to roll out a global online marketing campaign. To create a rich, impactful and memorable digital experience, content marketing will play a leading role for the successful implementation of this campaign across various digital environments.
The career of a professional athlete may not last long on their field of play, but even after retirement, they can still continue to use their brand that was built while playing. That’s what endorsements and branding deals can do for a retired pro athlete. But making substantial deals isn’t
Recently, Forbes published a Top 10 list of the best executives in the business world. The article explored what makes these people great, but didn’t give them a chance to speak for themselves.
The California Asian Pacific Chamber of Commerce has issued an RFP for a lobbying and government relations agency. CalAsian’s lobbyist will work with CalAsian’s Director of Public Policy (Director), CalAsian President & CEO (President), and Public Policy Committee Committee (PPC) and Staff to lobby, counsel, develop, recommend, and implement strategy
Edelman’s Growth in 2016 Only 1.7% Edelman just released their financial information from 2016. They reported $875 million in revenue, but that was only 1.7% growth at the world’s largest PR firm from 2015 on like-for-like. Richard Edelman, CEO, said: “It’s a pause,” and blamed economic uncertainty as well as
General Information World Business Chicago is a public-private, non-profit partnership that drives inclusive economic growth and job creation, supports business, and promotes Chicago as a leading global city. More information may be found at http://www.worldbusinesschicago.com Background: Chicago Anchors fora Strong Economy (CASE) is a network of 16 prominent Chicagoland anchor
Lander University is situated on a wooded site of approximately 150 acres in Greenwood, SC. In addition to seven major buildings erected since 1973, campus improvements have included extensive renovations to a number of older facilities, completely new housing complexes, athletics fields and parking lots, a new formal campus entrance,
Women’s World Banking is seeking a research firm with expertise in behavioral economics and the identification of pain points in the customer engagement journey, qualitative research, and rapid prototype testing to collaborate on a new digital microinsurance initiative in Cambodia. This project leverages an innovative partnership among three entities: Women’s
Matt Kucharski Becomes PadillaCRT’s President Matt Kucharski has been with PadillaCRT since 1989 and has been serving most recently as a member of their Executive Leadership Team overseeing B2B and B2C divisions. But he’s just been promoted to president, focusing on the company’s health practice. He is taking the place
When people want a go-to example of an unreliable source, Wikipedia is near the top of the list. It’s ironic since a lot of what’s on Wikipedia is heavily annotated and well researched. Also, incorrect information can be challenged and changed when better information is available. Sure, it’s not usable for
