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millenials consumer news

How Millennials Consume the News

When Brian Williams, undoubtedly one of the highest paid and visible members of the traditional media world, had to apologize for blatant lies on his broadcast, his announcement barely made a blip with the Millennial generation. How is this possible? Millennials are not watching network news! Every business that is

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tech crunch radio pitch

Techcrunch Radio Pitch-Off

Techcrunch is the award winning, industry leading tech blog, news service and conference organizer. The firm has been providing breaking coverage of Silicon Valley and all things technology for over a decade. It’s conferences are recognized around the world as the gold standard for start-ups. Now, the firm is engaging

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marketing hobby

Hobbies to Grow your Marketing and Public Relations Career

Those who get to the top of their fields are always thinking of ways to grow their career. One common factor of these elite performers is that they have hobbies that also further their career. Here are three such hobbies for the marketing and public relations professional. Reading Developing a

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thought leadership public relations

Become An Authority in Your Industry with Thought Leadership

Thought leadership has become more important to a company’s survival than ever with the proliferation of Internet-based interactions. At the executive level, thought leadership is crucial to establishing a company as an industry leader and the company’s command staff as people with new and innovative ideas. However, many CEOs ignore

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ketchum russian public relations

Ketchum Fired By Russia? Or Ketchum Fires Russia?

– Was Ketchum, One Of The World’s Largest Firms, Fired Or Did They Resign? – While a few months back, Forbes Russian site, speculated that the Kremlin may fire one of the world’s largest Public Relations firms, Ketchum, today PR Week reports that “Ketchum has ended the bulk of its

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HOW TO WRITE GOOD CONTENT

Good Content: How to Write for People and for Bots

Chances are, you’ve found yourself in the following predicament at least once: You thought you were on a stellar website with pertinent information, only to find that the copy sounded as though it was sputtered out by a machine and not a real person. While this content might work well

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5wpr ceo ronn torossian march madness

Creating a Market Advantage During March Madness

The annual bacchanal of basketball we call March Madness is about to begin. This celebration of college hoops is not only a major distraction for much of America, but it is also a major money maker and a huge opportunity for schools at every level to make an impact. There

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flipkart

So what is Flipkart?

Most American are familiar with Amazon.com and eBay, but many have not heard of Flipkart. Flipkart is the leader of e-commerce in the fast growing Indian market. The company focuses on goods such as electronics, books, music and movies. Consumers can access the site online or through an app on

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victoria secret pay angels

Victoria’s Secrets Underpaid Angels

Victoria’s Secret, the famous lingerie business giant that is renowned for its beautiful models, has been under fire in the media recently after the departure of some of their top stars. Doutzen Kroes and Karlie Kloss are the latest big names to leave the company. Rumors are swirling that Victoria’s

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