Reading through press releases this morning, I came across in interesting one from Tesco’s Fresh & Easy brand in the US. The UK retail giant’s local grocery store charm, now takes on a bit of corporate hyperbole via press release. An upscale grocery store announces a relaunch of their careers
A story yesterday in the Irish Times may have gone unnoticed outside that emerald isle, but the implications for travelers should be made manifest. According to the news, Carlton Hotel Group allegedly attempted to skew TripAdvisor reviews in favor of the hotel groups offerings.
In marketing news, BlueGlass Interactive, Inc. has announced their acquisition of Voltier Digital. The highly publicized Internet marketing company based in Tampa and LA adds the digital content marketing prowess of Voltier’s production and marketing teams.
January 23-27 new signings, hires and promotions from across the PR industry. People Moves is a new weekly category, that will tell you who’s hired who, who has been promoted, and so on.
If you have been wondering just how bad the world economy is, a story from MSN Money about Wal-Mart becoming less “welcoming” may enlighten. According to the story, the US’s biggest private employer is shifting their greet staff to other chores. In a cost cutting effort to optimize efficiency, the
Buddy Media, a social enterprise software company that helps brands build and maintain relationships with consumers, announced record growth for 2011.
Brad Shor offers 10 tips on enhancement you can make quickly and economically to a website, that save you thousand of dollars on web development.
IBM, the world’s largest IT and consulting company, is looking for external relations professionals to protect and enhance the IBM brand. This position will support IBM’s global services business, with an emphasis on expanding IBM leadership role in cloud computing, analytics, and support the company’s Smarter Planet initiative.
Calysto Communications has released five tips for budget-conscious PR and social media strategies. Written by Laura Borgstede, CEO of Calysto Communications, the tips are straight from a true PR professional and is guaranteed to help companies with their 2012 budget planning.
Vocus, Inc., a lead provider of cloud-based marketing and PR software, has released their annual State of the Media Report that is compiled every year by the Vocus Media Research Team. Pin-pointing the key media trends of 2012, the report explains the latest media developments and how you can use
