FTC Updates Guidelines for Blogger Product Endorsements
The FTC has updated its guidelines for marketing testimonials, affecting bloggers and celebrity endorsers. How will this affect social media?
12/05/2009
The FTC has updated its guidelines for marketing testimonials, affecting bloggers and celebrity endorsers. How will this affect social media?
Articulon will be handling publicity for the Holiday Express 3rd annual event this year. They will be providing their services as agency of record for the December festival.
Wall Street may need a savior rather than a hero, but these days we will all take even a hero. Lynn Tilton made her millions the old fashioned way, by building rather than tearing down. Her latest innovation? The Stila 4.0 super makeup case – multi-media salon.
Groupon garners another $30 million in investment without even begging, and it is no wonder, the company has felt the pulse of digital collective bargaining. It remains to be seen how the big online players like Amazon will react. Groupon’s stock will be better evaluated after this round of funding,
PR Couture features everything PR in fashion and seeks to promote fashion in a positive light while providing tools for people in the industry.
This PR boost was a necessity for Dolph Lundgren, whose fame declined in the past years. Dolph’s previous PR efforts are outdated, poorly crafted and careless.
Gordon Ramsay’s ascension is in decline, with a Big Apple flop and even more blunders. His fall from Olympus all boils down to his attitude towards his fans, colleagues and friends.
remerinc, a global advertising and communications company, has been selected by Cruise West as their new agency of record. The agency will be handling all brand awareness from now on.
Horn Group just announced four new clients coming on board the company’s eCommerce contingent in San Francisco. Horn Groups special capability to create cutting edge digital media, and website design aspects, makes perfect sense for eCommerce companies who need a little more edge. Aside this, Horn Group is one of
The live phonecasting service, ipadio, announced today that it will be providing technology to support the partnership between Sport England and Facebook. The partnership is helping people play more sports in the run up to London 2012.
