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Media RFP Issued By University of Colorado System

The purpose of this request is to solicit proposals to provide specialized media buying; the creation of paid social media assets; data-driven research to evaluate the campaign; and other materials deemed relevant to the campaign. As the world becomes more digital, ODE is ramping up to increase the number of

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Auto Makers to be Hit Hard by Declining Chip Production

In Southeast Asia where semiconductors are assembled, the resurgence of the Covid-19 virus has led to shutdowns of assembly plants as the vaccination rate is still low.  The supply of these chips has been affected by the pandemic and the industry as a whole is feeling the effects of the

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Glebe Farm Foods hires PR agency Capture Communications

Glebe Farm Foods, the firm that won a trademark dispute with Oatly, a Swedish oat milk brand, has hired Capture Communications for PR support. Capture communications have been working for Glebe Farm Foods since April when it won a pitch against some other PR agencies. The PR firm and Glebe

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Successful PR Strategies for Startups

For over a year now, most news cycles have been oversaturated with stories about the pandemic, which, from a PR perspective, made brands stop pitching their own stories to journalists out of respect for what people around the world have been going through. Instead of that approach, plenty of businesses

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DraftKings acquires Golden Nugget for $1.56bn

DraftKings has acquired Golden Nugget online gaming in a $1.56bn deal. With the acquisition, the sports betting operator has entered into a commercial agreement with the Houston Rockets of the NBA. The betting firm is set to launch a sportsbook at the Houston Rockets’ Toyota Center arena, pending approval from

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