We asked some marketing pros what are the best PR & marketing books, and some answers came back. Ronn Torossian, CEO of 5WPR nominated his own book – “For Immediate Release”, telling us that it’s a hands-on guide for pr pros to learn about the ins and outs of the
Google has been facing increasing pressure and criticism about its business practices for some time now, both from outside officials and inside the company. Recently, though, Google employees have been speaking out even more, from walkouts to public critiques that, to date, company leaders have taken in stride. The most
Last week, the Orlando Magic took the floor inside the “NBA Bubble” to warm up before their playoff contest against the Milwaukee Bucks, but the Bucks never came out on the court, prompting the “postponement” of the playoff game. Instead, the team from Wisconsin gathered backstage to read a statement
Islamic Relief is a global organization with a presence in over 40 countries, and a significant reach in terms of aid delivery, that has assisted over 120 million people since it was established in 1984. IRUK has a head office based in London, which primarily leads to all fundraising activities
Although there are some similarities between mutual funds and hedge funds, knowing and strategizing for these differences is an important pathway toward achieving success. People generally invest in hedge funds to maximize their returns while minimizing or eliminating risk. Hedge fund PR is an important arm of financial PR, and
The District is seeking proposals from qualified companies. The purpose of this Request for Proposals (RFP) is to demonstrate the background, qualification, competence, and capability of the company seeking to undertake these services with the District. The District seeks to hire a media and public relations consultant to provide advice
Do you need a PR firm or publicist for a book you’ve written? Generally book pr firms do not think outside of the box – and their retainers are 2 to 4 thousand dollars a month — a bargain when looking at larger Public Relations companies, that might be able to produce more
COMMUNICATIONS AND MEDIA-RELATED SERVICES FOR 2020 CENSUS NEEDED To plan and implement a statewide communications and media-related services campaign that will educate Texans about the importance of responding to the 2020 Census. The campaign will reach Texans through multiple channels, including broadcast, print, and digital creative deliverables. Background: The purpose
Natalie Monson started her food blog as a hobby. Then it took off. Then her company added a food prep app that gained a significant following. Now she’s fighting to keep her branding, defending her logo against one of the world’s most powerful – and valuable – brands. Monson’s food
The Washington Convention and Sports Authority (t/a Events DC) is soliciting proposals from qualified firms to provide Strategic Communications, Social and Digital Media, and Community Engagement Services for Events DC projects and/or initiatives. Background: A.1 The Washington Convention and Sports Authority is an independent authority of the District of Columbia
