A&H requests proposals by qualified firms to research, create and develop an implementation plan for brand activation efforts. Responses to this RFP will provide A&H with the information required to assess, evaluate and select a consultant based on prior experience, qualification, methodology and approach, and work performed in the government
Up and coming rappers feigning a “hardcore” background or criminal reputation is nothing new, and the genre itself has a long history of stars who were actual gang members, drug dealers, or other societal rebels reputed for criminal behavior. The mystique is so ingrained in the mythos of the culture
The University of Wisconsin is facing scrutiny after the chancellor of the La Crosse campus was “reprimanded” for inviting porn star Nina Hartley to speak on campus. The Wisconsin University System’s president “questioned the judgment” of UW-LaCrosse chancellor Joe Gow after he invited Hartley to come and deliver a lecture
After Renault CEO and Chairman Carlos Ghosn was arrested on “suspicion of financial misconduct,” all eyes were on the company in the midst of a highly-publicized “alliance” developing between Renault, Nissan, and Mitsubishi. Ghosn was one of the primary drivers behind that “alliance,” and his status threatened to shake it
It’s been a shaky couple of weeks for Dolce and Gabbana, after they released an ad campaign that has been described as “disrespectful and racist”. The backlash has been immediate and hard, ranging from boycotts by celebrities and having its products withdrawn from Chinese e-commerce sites. The Italian luxury fashion
The line between what constitutes a fair, though biased, retelling of history and protecting the reputations of those being portrayed is always being tried and tested, both in legal courts and in the court of public opinion. In most cases, the opinions derived by people are a mixture of pop
The State of Maine Seeks Marketing Firm The Department is seeking proposals to provide marketing services to promote harness racing as defined in this Request for Proposals (RFP) document. Historical marketing efforts have been poorly funded, managed by volunteers and focused in traditional media such as network television, newspapers,
When you are in a high-profile position even private moments, like very personal grief, can have a public component. Your fans feel connected with you, so they share in your grief. This is especially true when your brand is connected with their private moment. For years now, radio host Delilah
In September, Frank PR sent a press release saying the UK will be “beered up redneck style” and promising Trump supporters free Scofflaw beer at BrewDog bars. The press release was sent out without authorization from Matt Shirah, the CEO of Scofflaw Brewing Co. Shirah claimed the press released was
In 2012, Hurricane Sandy hit the shores of New Jersey and tore up the coastline, inflicting $70 billion damage and causing over 200 casualties. Following this tragic event, the state of New Jersey hired a public relations firm to lure tourists back to the Jersey Shore. Now, a new campaign
