PR Perspectives

Bollywood'sTop PR Firms

Bollywood’s Top Public Relations Firms

Don’t you just love all the different genres you can find in film and stories these days? Have you enjoyed more than one Bollywood film? The dancing, the colors, the music, the festive feeling – what’s not to love. Well just in case you are wondering, here are some of

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De Beers Jewelry

Jewelry PR: The Best Jewelry Public Relations Campaigns Ever

Jewelry brands looking for PR help should deal with experts in fashion PR. Though differences between jewelry and clothing are apparent, many of the same contacts apply. Note, there is no season for jewelry, so designers can introduce a few new products several times a year keeping up-to-date with trends.

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borshoff public relations company

Big Changes in Indianapolis’ Borshoff PR

  Borshoff PR is the largest public relations firm in the Indianapolis area with 56 employees, and they report the third largest revenues at $10.7 million of revenue in 2014. The firm opened for business in 1984 and later was bought by the current three women owners, Susan Matthews (Managing

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american giant public relations

What a Sweatshirt Can Teach You About PR

Even the best kind of PR can be a problem sometimes; in this case we take a look at the American Giant Hoodie. Back in December 2012, Farhad Manjoo wrote an article about American Giant, a San Francisco apparel startup, and the men’s hoodie they offer customers. He waxed poetic

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pot vs booze

Pot vs Booze – the PR of vice

Today you can’t turn on the TV or log onto social media without seeing some version of the PR war raging regarding various vices. The debate between which vices are “worse” than others is an ancient one, and it rarely even acknowledges the legality of said vices. The most current

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business team celebrating victory in office

How to Keep It Professional in PR

Maintaining a professional air, even in the face of daily struggles will aid you in the working world, particularly in the pursuit of careers that depend on interpersonal connections. Public relations is one of the most important fields to maintain such a professional persona, and by keeping a few details

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what makes a good pr agent everything-pr

What Makes a good PR Agency?

Your company has been growing, and you recognize that for further growth, you need help getting information out there. But you want the right kind of information, not just running advertisements. You want articles, reports, and blog posts that provide glowing reviews about your products and services with an air

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what is PR everything-pr

Using Public Relations to Build a Brand

There are many ways that public relations work can help build your brand. Most of them are pretty basic, but that does not mean they are always easy. So let’s start with one that helps you with every other aspect of your PR and branding efforts. Know who your target

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