PR Perspectives

pot vs booze

Pot vs Booze – the PR of vice

Today you can’t turn on the TV or log onto social media without seeing some version of the PR war raging regarding various vices. The debate between which vices are “worse” than others is an ancient one, and it rarely even acknowledges the legality of said vices. The most current

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business team celebrating victory in office

How to Keep It Professional in PR

Maintaining a professional air, even in the face of daily struggles will aid you in the working world, particularly in the pursuit of careers that depend on interpersonal connections. Public relations is one of the most important fields to maintain such a professional persona, and by keeping a few details

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what makes a good pr agent everything-pr

What Makes a good PR Agency?

Your company has been growing, and you recognize that for further growth, you need help getting information out there. But you want the right kind of information, not just running advertisements. You want articles, reports, and blog posts that provide glowing reviews about your products and services with an air

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what is PR everything-pr

Using Public Relations to Build a Brand

There are many ways that public relations work can help build your brand. Most of them are pretty basic, but that does not mean they are always easy. So let’s start with one that helps you with every other aspect of your PR and branding efforts. Know who your target

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The Changing Nature of Press Releases

The Changing Nature of Press Releases

Press releases are not going to disappear from the scene anytime soon. But like most things, press releases go through transitions, adapting to the current trends and becoming a more effective tool in the process. What are some of the current and expected trends for the future? Well some that

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african american pr agency

Top 5 African American owned PR Agencies

In no particular order, here is the list we’ve compiled of five top public relations agencies that are owned by African Americans. Beaman Inc. Owned and managed by Robin E. Beaman, the firm has been operating for 25+ years specializing in entertainment and corporate PR. Ms. Beaman began her career in DC

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Why Government Needs PR

Why Government Need PR Firms

Government, whether Federal, State or local, has many arms – so many departments and areas of concern and a multitude of people and organizations to keep reasonably happy. Any help in the process is good, but specialized help from a PR firm can make or break any effort made by

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fashion public relations agency

Day in a Life of a Public Relations Publicist

Everything PR News has broken down a typical day and tasks for a PR Publicist. We have highlighted four difficult areas of PR – Fashion, Entertainment, Government, and Mergers & Acquisitions. Keeping up with fashion trends and the top fashion PR blogs is difficult enough for the average fashionista. For

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