Publicity RFP Issued By LA Health Department
The County of Los Angeles (County), Department of Public Health (Public Health) is issuing this Invitation for Bids (IFB) to solicit bids for a Contract with an organization who can provide Event Planning, Production, and Promotion services for the 2022 Annual Al-Impics Games.
Background:
The federal Substance Abuse and Mental Health Services Administration (SAMHSA) identifies health and community as two major components that support ongoing Substance Use Disorder (SUD) recovery. Health relates to overcoming and managing one’s disease while making healthy choices, and community relates to establishing positive relationships and support networks. In agreement with these findings, Public Health, as well as Substance Abuse Prevention and Control (SAPC) sponsors and facilitates an annual SUD awareness and recovery, Olympics-style, sports event known as the Al-Impics, at a local Los Angeles County venue, in collaboration with its network of contracted SUD treatment providers and community-based agencies. These events have historically been held at local Los Angeles County venues; and, in light of restrictions associated with the Coronavirus-19 pandemic they have also been conducted virtually. Planning and implementation for the Al-Impics occurs in collaboration with SAPC’s Network of contracted SUD treatment providers and community-based agencies. In this competitive sports event and banner parade, approximately one thousand (1,000) individuals who are in recovery have the opportunity to compete in athletic activities, and use their artistic capacities to design banners and choreograph routines; this is all in efforts to demonstrate their determination to overcome the disease of addiction. These activities reflect their commitment to physical and mental endurance, a healthy lifestyle, and the success of recovery, through SUD treatment. The event provides a platform for other support networks, consisting of diverse providers, community leaders, organizations, family members, and friends to help celebrate the recovery community and their accomplishments through healthy competition in the spirit of sobriety achievement and recreation. Additionally, SAPC intends to expand SUD awareness in the community, and destigmatize SUD by promoting treatment resources, providing educational information, and soliciting media coverage of the event as outlined in the scope of work.
Scope of Work:
Contractor shall plan, produce, promote, and implement the Al-Impics event. This is primarily a competitive sports event, banner parade, and awareness event for people in recovery from substance use disorder. The event should be implemented in such a way that provides a platform for other support networks consisting of diverse providers, community leaders, organizations, family members, and friends to help celebrate the recovery community and their accomplishments through healthy competition in the spirit of sobriety achievement and recreation. 7.2 Contractor shall conduct event planning, participant/volunteer recruiting, production, and promotion services to develop and produce an annual SUD awareness and recovery sporting event. 7.3 Contractor shall implement the specified objectives, including but not limited to those outlined in Appendix B-2, Scope of Work. Given COVID-19 and current limitations on large gatherings as specified by the Health Officer Order, SAPC will work with the Contractor, as needed if some tasks will not be feasible. Where indicated and approved by SAPC, some virtual-based activities can be held in lieu of large group activities pending changes to the Health Officer Order which would allow for large group events. 7.4 Contractor must include as a final phase “Event Closure” and include the following: final invoice, final project status, and complete final report as requested by SAPC.
Due Date:
08/06/2021 Bid due by 3:00 PM
Address:
Jessica Blackwood, Assistant Contract Analyst
County of Los Angeles, Department of Public Health
Contracts and Grants Division
5555 Ferguson Drive, 2nd Floor, Suite 210
Building A-9 East, 5th Floor North
Commerce, California 90022
Agencies to consider include Coyne PR and Edelman PR.
