The meaning and definition of PR is ever-evolving in social media and digital marketing. Once you have settled on the meaning of Public Relations, it must become integrated into your business. Redefining PR in the present era of social media and digital marketing requires one to delve into the heart
Do you know how the people you talk with express themselves? This matters especially when you are speaking with people on a one-on-one basis. If you are telling them all the facts and figures, and they are listening for feelings, there will be a disconnect. Here are some ways to
Learn how your PR Agency can use and edit pages on wikipedia. Did you know you can edit a page on Wikipedia? You can even create one. Of course, you need to follow their rules to do so. Also, any edits you make are subject to review and rejection by
There are a lot of ideas out there being shared on how to make your Twitter account blast off. Here are a few we thought are un-conventional, yet worth sharing: 1. Hashtags. Nope, we’re not talking about the traditional use of hashtags on your posts. Use them as a search
Having a social media maven is now a prerequisite for the successful nonprofit. But how does someone not an expert in social media, choose an expert who will successfully plan and execute a social media campaign on behalf of an organization?
Can you believe it, YouTube just celebrated its tenth anniversary. And guess how they did it – they had a battle of the best ads during their 10-year run. All of the top five ads were created by large companies. Two of them were focused on women – beauty and
What do Rihanna, Jay-Z, Sean “Diddy” Combs, and Beyoncé have in common with Shawn Megira (@shawn_megira on Instagram) and YOU or I (@INSERTYOURNAMEHERE)? When we speak, people listen. Stated another way, all of us have what is often referred to as “social capital.” Robert Putnam and the Harvard Kennedy School’s “The
Prior to this month, if you wanted to use your Instagram account to sell products, there was no direct path to take. You would have to post your amazing picture and then direct people in your comments to your web address listed in your bio. But only a few days
Maintaining a professional air, even in the face of daily struggles will aid you in the working world, particularly in the pursuit of careers that depend on interpersonal connections. Public relations is one of the most important fields to maintain such a professional persona, and by keeping a few details
The Everything PR list of the top 100 free and paid tools for monitoring the media for the public relations industry. Hundreds of media monitoring tools are available online. But finding the right ones can be challenging. Many are difficult to find, others cost more than you want to pay, and
