Sure, Pinterest works for clothing brands and other retailers—but what about auto parts companies, repair shops, or metal fabrication brands? Are there ways that visually oriented Pinterest can be useful to non-visually oriented brands? To help answer those questions, let’s take a look at four ways to use Pinterest, even
If you have a Facebook account it’s very likely you’ve seen one, if not one every day. The Zimbio survey. You know, the one that reads like a Cliffsnotes version of a Myers Briggs personality battery, and tabulates your answers to compare you to various different pop culture characters, and
Business blogs bring a host of benefits. From an SEO standpoint, these blogs provide more indexed pages and link opportunities to boost your search business’ ranking. A blog also positions your company as a thought leader or credentialed expert by showing company expertises.
Social Media has become an inextricable part of our culture, for better or worse. One thing is for certain: every one of us learned something from social media this past year, whether it was how to spread the word about important issues or how to safeguard our personal data.
Life in Public Relations (PR) is a constant battlefield. As goes technology and society, so goes PR, and keeping up in the ever changing landscape can be tricky. Looking forward to the trends that will continue and emerge in the coming year can help build a successful PR strategy for
According to the Social Recommendation Index by Social Media Link, Facebook is the most trusted online platform for product and service recommendations, with 63% of 10,337 consumers surveyed preferring it over networks like Twitter (41%) and Google+ (41%).
Nolan Kido offers you nine actionable tips for increasing the number of fans for a Facebook business page, useful for anyone in the social media field.
Instagram announced today their release of Instagram Direct, a new tool for sending on the spot photo and video messages to fiends. What significant more than the 150 million who will be using this tool, is amazing potential for what could be called “residual advertising effect.”
82.4% of Facebook contests helped corporations meet a specific goal: increase fans/likes (44%); increase loyalty (30%); and collect data (19%).
Pew Research Center data is important to define targeted content marketing strategies, especially by news organizations that need to refine their digital reach.
