Xerox spinoff company Conduent touches about two-thirds of American households in some way, but almost no one has ever heard of it. And that’s the plan: keep it anonymous and yet make it the best while doing so. Xerox and Conduent’s chief marketing officer, John Kennedy, has expressed the company’s
The American economy is changing. From a manufacturing economy in the 50s, the economy slowly morphed into a (mostly) consumer economy in the 80s and 90s. Still, despite this market shift, American business was still conducted in person, in traditional brick and mortar businesses and American malls, anchored by familiar
They say you’re not supposed to bite the hand that feeds you, but apparently, no one chose to tell Apple that. The computer and mobile giant is suing mobile chip manufacturer Qualcomm for upwards of $1 billion for allegedly committing patent infringement. The kicker, Qualcomm is one of Apple’s biggest parts
Portland Communications Picks Up Henry Cook as Associate Director Henry Cook, former SpAd and Vote Leave adviser (Brexit) for Michael Gove, has been named as the new associate director for UK PR firm Portland Communications. Cook will be working with Victoria Dean’s unit giving businesses advice relating to the Leave
Talkwalker Raises Funding for AI Powered Internet Analytics for PR and Marketing Talkwalker, a top social media analytics firm, is headquartered in Luxembourg and has another office in New York. They just secured funding from Dutch investor Main Mezzanine Capital to push forward with social media listening platform development to
If you are judging just by the standard news headlines, Samsung had a pretty rough 2016. From some of its phones exploding and, eventually being banned on U.S. airplanes, to washing machines that also exploded and launched lids across the room like giant Frisbees, the company faced a pretty steep uphill
Apple isn’t accustomed to getting negative feedback about one of its products. Typically, the company drops a new product, and an appreciative public gobbles it up in massive numbers. But the recent release of the latest iteration of the MacBook Pro is not receiving such rave reviews.
Recently, Twitter has been in the news a lot, talking about plans to block or suspend accounts of people who post objectionable content to the social media network. The main targets of suspensions have been members of the so-called “alt-right” movement, which some people call patriots and others call racists.
When you think about hate speech on Facebook, generally the assumption might be that it’s coming from users aimed at other users. Everyone’s familiar with the inevitable devolution of the comment thread. Where someone says something, someone else takes offense, and suddenly everyone is evil incarnate. You know, Godwin’s Law.
Hotels.com Looking for PR Reps Globally and at EMEA The possibilities for PR representation for Hotels.com are all rumor and innuendo currently, but those suggest that the company is looking for a large global PR firm to handle all of their public relations instead of entrusting it all to separate
