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These past few years have truly been remarkable as mobile devices continue to have faster processing speeds, improved geo-location services, mobile payment options, and cameras that rival point and shoot options. Best of all, these advances in technology are only the beginning – especially for new movements. SoLoMo is short for a movement bringing social, local, and mobile together.
Google has been supporting NORAD to track Santa Claus since 2007, but this year NORAD chose Bing instead. In its customary effort to crush competition, Google launched its own Santa Tracker.
Moxie Software, Inc. announced today the release of the Engage+ App, a social chat application for customer sales and service that leverages Facebook’s API. This app is available with Chat Spaces™ and enables companies to have engaging discussions with fans and, based on their profile, to deliver personalized offers and better interaction experiences.
Media outreach, the double edged sword that slices PRs and journalists to shreds at times, any communicator out there can surely use good tools for helping out. While everybody knows about Peter Shankman’s (now Vocus’) HARO ingenuity, but have you heard of Muck Rack?
Buffer extends its platform with free enhanced real time analytics for Twitter, Facebook and LinkedIn posts.
If you’ve ever walked past a speaker, museum exhibit or display and heard a sound that you swore no one else could hear, then you’ve experienced holosonic sound.
Catapult PR-IR, an agency in Colorado that offers strategic public relations and investor relations services exclusively to technology companies, is celebrating 13 years of success in helping its clients achieve business success, and building awareness.
We all know how important it is to see someone’s reaction in a given situation or while using a product or brand for the first time. The Millward Brown agency makes it part of...
Advertising is getting more and more focused and targets different audiences relevant to companies. IBM is aiming its new campaign set to be launched with two TV ads during the U.S. Open tennis tournament at chief marketing officers. Although there aren’t explicit mentions of CMOs, the topics chosen by the campaign are clearly targeting them.
Poptent’s popularity is growing as its social network of videographers has reached over 50,000 members in more than 140 countries. Additionally, Poptent has exceeded $5 million in cash payments for video assignments.
