Geoforce has hired MWW Group as their agency of record, to handle communications campaigns for the company. Geoforce provides tracking solutions for oil and gas companies so they can track their equipment around the world.
Stacey Lee Agency has just hired French/West/Vaughan as agency of record. The company will be handling everythign from expos to branding.
People of Public Transit, inspired by People of Walmart, is a fun site that takes advantage of all the bizarre sights you see while riding the subway or bus on a daily basis. The site pokes gentle fun at the oddest scenes, making for an entertaining break.
The auto-PR industry should understand that a pitch should focus on a real value and not on something illusory, spoon-fed to the reader for the sake of a successful sale.
As any author on the Web knows, there is a virtual army arrayed to stamp out grammatical errors out there. The good news for citizen journalists today is, “There is hope after all.” A recent study reveals how these barracudas of bad grammar can mediate their own paranoia, and in the end cut us all some well deserved slack.
Violence and humiliation, sexual degradation and interracial relationships make the core of many fashion ads. What is the message, what market are these companies trying to target?
comScore, Inc. found that Microsoft Sites captured nearly 15 percent of time spent online worldwide in September, making it the most engaging global property, followed by Google Sites and Yahoo! Sites. Facebook.com, which continues to see significant growth on a worldwide basis, was the fourth most engaging destination with visitors spending 1.4 billion hours on the site in September, up 193 percent from the previous year.
Free!
This word has long been one of the key attention-getters for PR agencies and marketers. The key question is: does “free” still work as a marketing or PR strategy?
Sigma Life Science has selected Impress Public Relations to handle their public and media relations as the company grows and expands. The PR firm will be working to help Sigma improve their business and take advantage of the global market.
Darling Agency has been chosen by Best Cheese to serve as their advertising agency of record. The firm will be working with a one million dollar budget and incorporating social media and online advertising into the campaign.
