When you think of legal issues with which marketing companies must contend, intellectual property and false advertising usually come to mind. But as the world becomes ever more interconnected, online defamation is quickly becoming a major issue for web development and marketing firms.
Big news from Edelman PR today, the firm has named Russell Dubner as President and CEO of Edelman U.S., to be effective July 1. According to the press from the firm Dubner will oversee the firm’s largest operation of 14 offices. Dubner succeeds Mark Hass, who is leaving the firm.
5W Public Relations has created a nice infographic about PR Tips for Startups, we thought we’d share. Winning in the early stages for startups is crucial to overall success. Here’s some reasons public relations plays one of the key roles, as well as logical tips to enhance success.
Businesses of all sizes sometimes need a break or a gimmick to grab the attention of the right people. Well, they say nothing succeeds like success. And nowhere is this mentality more on display than in Hollywood, big or small screen. Even if a movie doesn’t “feel” right for a sequel, if it hits, you can bet someone somewhere will give a sequel a shot.
STIHL, a handheld power equipment manufacturing company, proved that you can take an everyday product, such as a chainsaw, and create an engaging promotional campaign that catches the interest of those beyond your target audience.
It may be hard to believe but people don’t quit their jobs for the sake of the money. A professional doesn’t just give up because he had a bad day at the office. The real reason behind a resignation is management. That’s correct; when people are not feeling comfortable at work and they constantly have to deal with the bossy attitude of a cocky manager, they leave. Being appreciated at the workplace is vital for people, and if employees are not getting that vibe from their leader, they won’t hesitate to walk out that door and never look back.
No matter how good your data is, or how robust your lists are, if you are using content that doesn’t get opened, you are getting nowhere. When you are putting together subject lines, convey information in a way that will get you clicks.
Michael Kempner’s MWW announced earlier today having acquired a firm specializing in reaching consumers who are lesbian, gay, bisexual and transgender (LBGT).
If you run a business, you’re concerned with keeping your employees as focused, efficient, and productive as possible. The design of your office space can play a bigger in role in this than you may realize. Old design approaches had rows of cubicles, with workers all toiling away at their desks. When employees spend day after day in a maze of little cubicles, it’s easy to become demoralized. It also leads to wasting time looking for coworkers, trying to find a meeting room, or being distracted by the people chatting in the adjacent cubicle.
HTC’s flagship device of the year, the HTC One®, was today presented with the Global Mobile Award for Best Smartphone, reinforcing the company’s unrivaled design
