Google is showing clear intent in taking over the travel sector, with a recent acquisition of Frommer’s guides, and other moves like the recent Zagat deal, Google+ Local, and so on. If travel companies don’t step up their marketing and PR efforts, competition and Google will crush them.
When Edelman decide to crush competition, they crush it real good. Take a look at what the world’s largest public relations firm decided to do, to gain even more momentum.
Your company just started up an online presence, there’s all this buzz about social media and some so called “conversation” going on. Figuring out you’ll have to join Facebook and Twitter, maybe even starting a company blog, this is just for starters, what about that steep learning curve to knowing what is what?
Miley Cyrus’s new extra-short, platinum pixie haircut wasn’t for a good cause, like raising money for a cancer charity, as many fans speculate. It was just a clever PR stunt to distance the star from her Disney-puppet image.
2012 promises to be a good year for American PR firms despite failings in the economic forecast. Companies employed to improve other bsinesses’ visibility and image, public relations firms like APCO Worldwide, Waggener Edstrom, and Edelman may well be the barometer of hope many people are looking for.
Nike was not an official sponsor of the London 2012 Olympics, but it didn’t need to be one in order to become one of the most iconic brands of the Games, and all because of a fluorescent yellow shoe…
ShopVibe has all the potential to revolutionize the way you shop. With its automatic ability to find better prices for your favorite products, it saves a lot of searching time, and more importantly, it has the potential to save you a load of cash.
Carl Lewis was the first to suggest, in 2008, that Bolt running 10.03 one year and 9.69 the next was suspicious, and he started a media war, fueled by rumors and suppositions. No one has any proof that Bolt’s performances are other than clean, yet the rumors go stronger, somehow downgrading athletic performance that appears to most of us superhuman.
The company owner, Karen McGagh, is so confident that she can get good placement, that she guarantees results.
Is Apple truly dropping Google in favor of Bing on iPhone 5? Media speculates, but what are the real implications of the move? Apple made $1 billion off Google last year, according to an early report on Business Insider. It’s very hard to believe that Apple will want to do without such a big junk of revenue. And there’s even more!
