Integrate Public Relations received a PRSA Gold Excalibur Award for Excellence for their social media marketing campaign for Goode Company Barbecue on Cyber Monday 2011.
Bad news for the retailers that hope content shared on Facebook immediately after purchases by consumers will lead to clicks on their websites as the number of these clicks dropped significantly, a new study shows.
The company will be using the funds to accelerate growth through further investments in product and technology development and prepare for a public offering.
Inc.com’s 30 under 30 list identifies and profiles America’s Coolest Young Entrepreneurs 2012 – including Pinterest staff members Ben Silbermann and Evan Sharp, Spotify’s Daniel Ek, and 27 others.
The funding will be used to accelerate the adoption of the company’s social selling platform and to expand its pool of brand experts and fans for its ecommerce clients.
Rentrak Corporation new Studio Share module provides competitive video-on-demand (VOD) information and industry data to participating motion picture studios. It allows movie studios to see their own results as well as those of their competitors to establish a unique transparent VOD information marketplace for theatrical releases.
GfK is launching a new instrument, DeliveryControl.dx, to enhance ad performance analyses. DeliveryControl.dx tracks browser activity, the position of the advertisement on the website, the user’s screen resolution, and any scrolling by the user.
202 Communications, a public relations and marketing communications agency specializing in the cable, satellite, and telecommunications industries, is now providing public relations services to Mariner, a provider of IPTV service monitoring solutions.
Celeb PR Group offers a range of press packages for various budgets. Working with celebrities from all industries, the firm assists emerging and established actors and models, screenwriters, artists, and unknowns to enhance their brands.
Paul Smailes has become Digital Manager of Heineken Global. For his new role, Smailes will report to Cyril Charzat, Global Heineken Brand Director, and develop Heineken’s digital strategy and enhance the brand’s global competitive market advantage.
