Everything PR News has the distinct pleasure of talking with Margery Kraus, Founder and CEO of APCO Worldwide. One of the world’s most respected industry leaders speaks very candidly about the industry, the new PR, and her wealth of experience in life as well.
Everything PR News spoke with Rick French, Chairman and CEO of the Raleigh, based French – West – Vaughan, one of O’Dwyer’s and America’s top PR firms. French, an entrepreneur those close call “a true visionary,” has “served his time in the trenches,” so to speak. French offered his candid insight, see what his take is on PR today.
If you ever want to test your customers’ loyalty and willingness to put up with irritation, try making them stand in line all day just
In news from Affinnova, Inc., a leader in marketing software and services, the company announced their sixth patent on a marketing innovation tool that helps predict personal preferences.
WebTitan’s social media cost calculator revealed that a company with an average of 50 employees pays out $65000 per year for non-work related social media activity.
The problem is not Toby Harden. The media should take issues with people who imagine a sex act when they see a woman eating a corn dog, banana, or whatever cylindric shaped food for that matter.
Here is an opportunity for social media monitoring software developers to design something exclusively for the police – assuming that the NYPD will not be the only department with such specialized tasks.
Tiger Woods was dropped by TAG-Heuer, and the media is not on the golfer’s side either. Fans are more worried about new tournament-winning golfers like Adam Scott nowadays. Tiger is losing his touch, and soon, he will see his last sponsor gone. Unless… he plays the PR game right.
Social Web Ladder was developed by Harris Interactive to help PRs make better use of media monitoring reports, and develop targeted crises strategies.
Facebook now has Aggregated News Clusters, which is an update to the News Feed, to group stories about a certain topic. Guest author August Drilling reveals a bit about this update.
