98 PR and Marketing Articles You Probably Missed
Liliana compiled a list with some of the most interesting PR and marketing related articles of 2010, to serve as a resource for industry experts, as well as for students, beginners, and customers.
Author: EPR Staff
Beautiful Planning Marketing PR Group: Public Relations Do It Yourself Class
The Beautiful Planning Marketing Group has launched a new class session teaching the methods and strategies of Do It Yourself Public Relations, aiming to help those who can’t afford to hire a PR company to represent them. The course has been designed to teach business owners, marketing professionals, authors, artists, models and actors how to promote themselves.
Handle Social Networking with Care: Facebook Updates Lead to Series of Burglaries
Personal information posted on social media sites such as Facebook and Twitter should be handles with great care. The Nashua police have stopped a ring of burglars which targeted found empty houses to rob based on Facebook updates and other social media messages.
100 iPad Apps for Public Relations and Small Business
100 iPad applications that can be used by public relations professionals in their line of work.
Donald Trump’s September 11 PR Stunt
Trump’s letter offering to buy a property that is scheduled to become an Islamic center is seen as a pathetic “PR attempt” and not a serious offer.
MDC Partners Acquires Majority Stake in PR Firm Kwittken & Company
MDC Partners-owned Kirshenbaum Bond Senecal & Partners from New York has acquired a majority stake in Kwittken & Company, a public relations agency in New York. This is the third transaction in five months for MDC Partners involving a public relations agency, and the sixth in the past year.
AP to Credit Bloggers as News Sources
Associated Press (AP) announced last week bloggers should be credited as news sources in a letter to its members. This decision has a tremendous impact on how bloggers will affect the news agenda and the overall news industry.
A Case of Green Tea: Misleading Health Claims Place Canada Dry and Lipton Under FDA Scrutiny
Dr Pepper Snapple Group and Unilever face a PR crisis if they fail to address the warnings released against their green tea based products by the FDA.
Coyne PR Case Study for Pup Personi
Coyne PR’s press release, brilliantly titled “Americans Confess – Wags Speak Louder Than Words” for Del Monte’s Pup-Peroni® dog snacks was part of a PR campaign that, to date, generated 1,179 stories, resulting in over 42.7 million media impressions.
Google Music is Rumored to Be This Year’s Best Christmas Present
The much rumored about Google music service, already seen as tough competition for Apple’s iTunes, might be launch in time for this year’s winter holiday season. Google’s VP of engineering Andy Rubin has been discussing with record lables and pushing hard to have the new music service ready by Christmas.
