Author: EPR Staff

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Google Music is Rumored to Be This Year’s Best Christmas Present

The much rumored about Google music service, already seen as tough competition for Apple’s iTunes, might be launch in time for this year’s winter holiday season. Google’s VP of engineering Andy Rubin has been discussing with record lables and pushing hard to have the new music service ready by Christmas.

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mBLAST Launches MediaSync, Free Media Tool Helping Marketers Reach Influencers

mBLAST has launched MediaSync, a free online tool that for marketers and PR professionals helping them identify, reach and engage key influencers in their field. MediaSync allows users to keep up to date with relevant editorial calendars, identify current and future media opportunities, and create targeted media lists which include key bloggers and journalists covering any particular field or area of interest.

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PR News: How to do PR Conference

This year’s edition of the How to Conference, the one day, know it all event organized by PR news, will take place on December 1st at the National Press Club in Washington DC. Industry thought leaders will discuss key PR topics such as media relations, measurement, social media, crisis management, product development, branding, CSR, media training and stakeholder engagement.

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Internet Memes Are the Best High-Five in the World

Internet memes tend to spread fast via the Internet, delivering messages quickly and effectively and having a huge impact on millions of people. Consider the hype and numerous online magazine and blog posts around Susan Boyle or Lonelygirl15 to understand what a powerful PR tool they can become if used properly.

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FTC Settles Complaint Against PR Firm for Using Fake Testimonials

The U.S. Federal Trade Commission has settled a complaint it made against a public relations firm Reverb Communications which accused them of using employees to pose as ordinary customers and post reviews of video games on Apple’s iTunes store. The settlement and requires Reverb to delete all misleading reviews and to never use such methods without proper disclosure.

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Toyota to Recall 1.3 Million Cars in US and Canada

Japanese auto maker Toyota announced the safety recall o 1.3 million Corollas due to engine technical problems which might have caused three accidents. This raises the total number of cars recalled worldwide this year to around 10 million.

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Typominima – Free Minimal WordPress Theme for Writers

Alex Cristache of Blogsessive.com has recently released a new free Wordpress theme, Typominima, a theme designed for all bloggers with a strong appetite for writing and publishing in a beautiful environment. What sets Typominima apart is its strong focus on the writings above anything else.

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Are Traditional Malls Dying Out?

Traditional U.S. shopping malls were once popular enclaves where many Americans went to purchase clothing and other items. Now, many large traditional malls are languishing or even dying.

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