Despite the indisputable fact that promotion in social networks is now in trend, many business owners are still skeptical about this promotional way and reluctant to invest money in it. This article will give some useful tips on how to convince your client that promotion in Facebook (or in any
Let’s take press releases, for instance. Even if you’re a PR newbie or small business, you can still get a fair share of media pickups and attention if you play your cards right.
If you’ve recently launched your own small business, you are surely hopeful that your venture will serve you with a solid revenue stream for years to come. One way to help ensure that you can reach your goal is to take advantage of social media marketing. However, building a solid
People want to simplify their lives and take advantage of what it is new in order to gain time and have access to relevant information, or at least that is what recent researches reveal. Mobile commerce – mcommerce – is gaining more and more users as an April survey of
Today Brand Innovators has announced the winners of their second annual “40 Under 40”, the Class of 2013 honors the 40 most influential brand marketers under age 40 in America.
The Public Relations Society of America (PRSA) has just awarded San Luis Obispo County marketing agency Verdin, four Awards for Excellence.
Never ignore the power of social media: 81% shoppers say that posts from their friends have directly influenced their purchase decisions. This, and more, in an infographic by Bigcommerce.
The more resourceful your press release is deemed, the better placement you will receive on search engines, making it ideal for those who research and source stories online.
Marketers have more and more techniques and channels available to promote their products or services, but it looks like old tools are delivering great ROI for businesses. SEO (organic search), email marketing and paid search (PPC) were the top three channels that the 1,300 digital marketers who participated in the
We are all in an “economic tar pit” in Europe. Growth is so slow it is almost horizontal. Where is future growth going to come from? Governments argue about the need to either borrow more, or cut more from spending, or both. Businesses despair at the lack of demand for
