PR Insights

WPP Group PR Firm

News From WPP, Rosica Communications, MSLGROUP, and TACT

WPP – Conflicts of Interest Almost Inevitable Between Clients and Rival Brands WPP counts over 400 agencies around the world under its corporate umbrella. That means that there are bound to be some conflicts looming between rival clients and brands that must be juggled between their advertising and PR interests.

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PR Found in Entertainers Choosing a Political Side

PR Found in Entertainers Choosing a Political Side

In the middle of awards season in Hollywood, there’s been a lot of political side-taking going on. It started long before the Golden Globes and Meryl Streep’s Lifetime Achievement much viewed acceptance speech and pointing a beautifully manicured and accessorized finger or two at the current administration. She was called

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The Future of Processed Foods

The Future of Processed Foods

Processed foods globally should see a year-over-year growth of about 1.6% moving from the 2016 value of $4.6 trillion to $4.675 trillion in 2017. Though from one type of food to another growth patterns can differ widely. We all know that food can be about a lot more than sustaining

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Yiannopoulos left CPAC and Breitbart no choice

Yiannopoulos left CPAC and Breitbart no choice

During his short and meteoric media career, Milo Yiannopoulos has lived by provoking. He built his brand punking and trolling people on Twitter, then added to it by writing controversial articles and giving incendiary speeches specifically targeted to enrage various groups. When enough people were talking about him – rather

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Mercury Public Affairs

PR News: Mercury, Edelman, Porter Novelli & More

Mercury Gains DC Top Flyer Andrea Bozek might not be a household name, but she’s well-known to Republicans in DC. She’s the only person to ever work communications for both the House and the Senate at such a high level. In the House she was communications director for the National

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Disney management axes PewDiePie

Disney Management Axes PewDiePie

When you’re running things, you are held responsible for the decisions of your team, even if you never worked directly with them, and they messed up on their own time. Such is the way of things, especially in the Internet Age. Couple that truism with the fact that prevailing perception

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Amazon continues to chase delivery dreams

Amazon continues to chase delivery dreams

For Jeff Bezos, there’s one aspect of online marketing and sales even more important than the tech he’s developed to turn Amazon into a household name — delivery. If Amazon can take control of that aspect of its business, then the online game changer and industry creator will manage every

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The Necessity of Sports PR So Athletes Can Soar

The Necessity of Sports PR So Athletes Can Soar

The career of a professional athlete may not last long on their field of play, but even after retirement, they can still continue to use their brand that was built while playing. That’s what endorsements and branding deals  can do for a retired pro athlete. But making substantial deals isn’t

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