Hotels.com Looking for PR Reps Globally and at EMEA The possibilities for PR representation for Hotels.com are all rumor and innuendo currently, but those suggest that the company is looking for a large global PR firm to handle all of their public relations instead of entrusting it all to separate
Which package delivery company, Fedex, UPS or DHL has the best economic model for continued success? Here’s a brief analysis of each company.
Public relations consulting is widely known of in a general sense, but not many people know what these consultants do. However, a public relations consultant (PRC) has one of the most important jobs that any successful business can tell you about. If you own a business that requires a representative
Have you ever thought of the phrase “making a first impression”? “You only get one chance to make a first impression,” is a saying proven to be true over the years. Today the term has manifested itself in more exciting ways. Multimedia is taking the business world by storm in
2016 has already proven innovative for PR efforts by some agencies. The #perfectlyimperfect campaign sponsored by FCB Health, RX Mosaic Health, and Teva Women’s Health was used to help women in the 18-34 age range stress less about “being perfect.” The campaign also offered information on emergency contraception –- because
APCO Study Finds Two-thirds of Senior Communicators Feel Out of the Loop Well, maybe not entirely out of the loop, but less than a third of senior communicators (CCOs) feel they are part of the inner circle when dealing with their CEO or other top executives. APCO also determined that 89%
Santa Barbara Signs Lou Hammond Group as Agency of Record The city of Santa Barbara, long known for its beauty and luxury accommodations, just brought in the travel and lifestyle PR agency Lou Hammond Group (LHG) to support their current creative PR campaign, “Miss Nothing.” The campaign focuses on helping
Non-GMO foods are becoming more popular in markets and groceries around the country. In 2012, fewer than 3% of new products introduced carried the non-GMO or GMO-free label. In 2015, almost 16% of them did.
In mid-October PepsiCo announced a new plan for the future of their products. Most items on their corporate agenda are scheduled to be accomplished by 2025, with a few planned for completion in 2030. These goals are meant to show that PepsiCo products will become healthier, more environmentally responsible options.
Muck Rack reports on their website that they are the easiest way to contact journalists and bloggers with a story for your organization or PR clients. For their customers they provide alert notifications, track your content and who shares it, as well as the different sites that include it on
