Cash takes a backseat in most modern economies, while credit and debit cards move to the forefront. And two of the best credit cards are Visa and MasterCard – and both card companies capitalize on PR skills to differentiate themselves. Similarities in Marketing Though Visa and MasterCard rival each other
PR firms provide wonderful tools for companies looking to grow in the market. And when it comes to reputable, top-notch PR firms, Egypt has some of the best. Firms like Ketchum Raad Middle East, Media Republic, Editor, and MEAComS remain passionate about their work and strive to put the needs
Gun control is on everybody’s mind right now. This hot-button issue recently captured the attention of the United States, driving a wedge between communities from coast to coast. Political pundits, law enforcement officers and activists all push strong opinions on the way firearms should be regulated, and all sides vie
In August 2015, we here at PR reported that over 72% of public relations professionals are women. What’s more, in recent years, women-owned PR firms continue to experience greater success than those owned by men. In short, public relations is gaining a reputation for its friendliness to female professionals. Because
Legalizing recreational marijuana is a battle that’s been raging in the courts around America in 2015 – and its sure to be hot throughout 2016. There have been some victories for the supporters of legalization but also some setbacks. States, like California and Ohio, have rejected proposals for legalizing marijuana
President-elect Donald Trump has made over 34,000 tweets from his @realdonaldtrump account. The 140 characters of this social media platform seem to suit his direct style very well, but many large corporations receiving government assistance, or with government contracts, should be looking at ways to change their own style in
Chris Hempel and Donna Sokolsky Burke founded Spark PR in 1999 – since then, in 2006, Alan Soucy was named as CEO and day-to-day leadership of the firm has been split between Soucy and Burke as managing partners. The PR firm is privately owned and offers PR services to consumer
In New York, fashion is everything. It’s one of the fashion meccas of the world where designers are many, so it would only stand to reason that there would be a sizable list of PR firms dedicated to working with and promoting New York’s many fashion companies. Here’s a list
Allison+Partners lands Fox Home Entertainment Recently, Allison+Partners won a competitive review and now stands as the lead consumer agency for Twentieth Century Fox Home Entertainment. In this position, the firm aims to push national consumer marketing in the U.S. and Canada to roughly one hundred titles per year. “Fox Home
During Holiday Season, public relations professionals can’t simply go on vacation. Here’s some recent PR moves. Several New Leaders Appointed for Genesis Burson-Marsteller Genesis Burson-Marsteller just increased Nikhil Dey’s leadership responsibilities. This is one among many other new appointments at this Indian public relations company. Dey now manages GBM’s client
