Yesterday, the New York State Joint Commission of Public Ethics (JCOPE) passed a bill into law requiring any agency paid to help sway public policy for clients to share information. This was done in an attempt to increase transparency and keep the public from feeling political decisions were being made in
Launched in 2007 by Miranda Tan, MyPRGenie takes a fresh approach to public relations and social media marketing. The company provides a cloud-based platform, which gives businesses a basic tool to get the word out. They aren’t a PR firm but are a cheap, basic alternative that helps companies to
To understand the important role PR plays within the mix of your marketing efforts, you should learn how effective an image can be for your consumers, their prized product(s) or their favorite services. General impressions and reputations have an influential power over people, so you should take measures to preserve
PR professionals know the meaning of stress! Some places rank careers in public relations within the top ten of most stressful jobs. So what is it exactly that makes PR professionals want to tear their hair out? Why is working in PR so stressful? The answer has to do with
Switzerland is known for many wonderful things, but few people think of Switzerland as a hub for some of the best PR agencies. With local agencies like Open Up, and Lemongrass, and more global agencies like Edelman and Cohn & Wolfe, Switzerland makes a name for itself in the PR
Portugal is not well-known as a place for PR agencies to set-up shop. Still, the country features several public relations firms, both large and small. Some native to Portugal, and some, like Porter Novelli, came a long way to branch into the region. Check which local firms bring the heat
AKR Public Relations Profile AKR Public Relations was founded in 2010 by Amanda K. Ruisi, specializing in celebrity representation, entertainment, beauty, fashion, and lifestyle. Ruisi’s personal touch provides a direct benefit for the clients maximizing her decade-long time working at NBC. The firm won multiple awards over the years, including
After producing big names like Bono and Pierce Brosnan, Ireland now attracts big names in public relations as well. The Emerald Isle has attracted the likes of Edelman, while still nurturing smaller firms with strong roots in native soil. Check out the list below to see top Ireland PR Agencies:
Direct Response marketing convinces possible consumers to take action. This can range from placing an order, calling in for additional information, or following a link to a webpage. Direct response marketing has many positive characteristics. For one, ad effectiveness is measurable because sales correspond to trackable media. Additionally, the sales
Looking for a full-service PR and marketing firm in New York – here are several that may fit the bill, especially if you are looking for one in the professional services, real estate, beauty, and health sectors. Zlokower Company was founded in 1983 specializing in work with healthcare, real estate,
