PR Insights

PR-Digital Newsroom

The Changing World of Public Relations

The newsroom changes constantly and with the digital age, some say print will disappear altogether. So big changes for the PR industry and how they relate to news loom on the horizon as well. In 2000, newspaper advertising revenue reached an all-time high of $49 billion, according to a report

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Restaurant PR

Restaurant PR: The Best Restaurant Public Relations Firms

This list looks at five of the top restaurant PR firms based on success rate, client list, and industry reputation. Restaurants are generally very tough clients – here’s a few agencies who can handle clients in this arena. J Public Relations Looking for a top restaurant PR firm with a

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Rogers & Cowan everything-pr

Rogers & Cowan Fails At High-Level Communications

It is amateur hour at Rogers & Cowan, the entertainment PR conglomerate that named a new CEO, Mark Owens today.  Why is it amateur hour? Because when someone gets a new job as the head of a company which is described as “a leading public relations and marketing communications agency”,

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SpaceX

Elon Musk’s SpaceX hires Norwegian PR firm First House

SpaceX needs access to frequencies for their planned satellite constellation. Because FCC regulations can be very regulatory, larger companies sometimes choose a different route by establishing a company in a smaller country and requesting access to the frequencies there. So SpaceX hired First House to help them get to that

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auto public relations - automotive industry

Auto PR: Who are the Top Automotive Public Relations Agencies

  There are many Automotive PR firms vying for business, but the job requires campaigns offering substantial, up to date, automotive experiences to keep up with the growing and ever-changing industry. An industry that looks forward to soon including self-driving cars and more green options. We’ve gone searching and have

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pr news article

MDC Partners, PadillaCRT & Teneo Holdings

There have been a couple shakeups in the Public Relations and Communications sector recently. The first regards MDC’s acquisition of the global accounts for American Airlines, the second shows Teneo Holdings’ acquisition of Pendomer Communication, and the third finds PadillaCRT selected as agency of record for Smart Beer. MDC Partners

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PR Books

Ten Best-Selling Public Relations Books on Amazon

Looking for a good read to improve your understanding and skills in PR? Look no further, we have summaries of the top 10 best-selling books as of today on Amazon: The New Rules of Marketing and PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and

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Michael Jordan PR

Top 3 Athletes That Understand Public Relations

PR is important to athletes because being an athlete validates celebrity reputation. In the industry of celebrity PR, reputation is everything. Given the risks of injury, and the money that can be made from endorsement deals, managing an athlete’s reputation properly is critical. The following athletes deserve recognition for their

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peppercomm PR

Peppercomm and DKC Public Relations News Of The Week

    Peppercomm PR Pushes Boundries in the Broadway Scene In an intriguing change per the norm of Broadway PR, executives from the New York theater press agency O&M Co., headed by Rick Miramontez, join with DKC Public Relations to Launch DKC/O&M.  This new agreement offers a significant push into

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