Politics and Public Relations sometimes go hand and hand – especially with firms based in and around Washington D.C. One of those firms is Larry Rasky’s Communications Firm, Rasky Baerlein Strategic Communications (RBSC), a firm specializing in healthcare, non-profit, financial services, energy, and high-profile lobbying efforts. Bethany Bassett RBSC got a huge boost
Splashed across the pages of The New York Times today is the news that Steve Solomon, the long-time right-hand man of Howard Rubenstein of Rubenstein Associates will be leaving the firm this week to start his own consulting company, Steve Solomon Inc. Solomon, 76, has served as Executive Vice President
Many of the biggest global players in public relations, such as Ogilvy and Edelman, have a strong presence in Australia. But Australia has no shortage of innovative and noteworthy PR outlets with roots in its own soil, ranging from specialized agencies to firms reaching across a wide range of industry
China and propaganda go hand and hand like peas and carrots. Most recently that comes in the form of a mysterious PR group following the traveling Communist Party Leader Xi Jinping. Now, that PR group strikes again in the U.K., and it’s unclear who handles the videos. Russia and United
Professional biographies are important tools to have at your disposal. They tell people about yourself, your expertise, and your experience. Professional bios average about 250 words in length and exist to sell yourself — to get yourself noticed and attract clients, customers, followers, what have you. But as with many
Despite the fact they’re both in the business of media, public relations professionals and journalists approach their work very differently. Fewer journalists to pitch to combined with an increasingly competitive media landscape means thinking like both a public relations professional and a journalist is important. Assisting reporters with their work
Like spring cleaning, coming up with a PR plan is something everyone understands is important to do, but it’s one of those things you rarely have the motivation to actually roll-up your sleeves and do. It’s understandable, there are a million and one things a business needs right now, a
The survey by The Economist Group polled 500 business executives from around the globe and 500 global marketers. The questions were based on what the executives want from content providers and what marketers are doing to develop their content strategies. All of this was developed in association with Peppercomm. 93%
Barkley Inc. is an independent full-service advertising agency based in Kansas City, Missouri. They were formerly known as Barkley Evergreen & Partners and are one of the largest independent advertising agency in the U.S., and the largest in Kansas City. In 2012, Barkley split their public relations division off from
It seems quite possible that Roland Dacre Rudd was scientifically engineered to be the perfect British PR man. A reputation for wit under pressure, Roland Rudd is the Founder and CEO of Finsbury, a PR firm based in the U.K. – he remains the chairman. He sold the company in
