Internet memes tend to spread fast via the Internet, delivering messages quickly and effectively and having a huge impact on millions of people. Consider the hype and numerous online magazine and blog posts around Susan Boyle or Lonelygirl15 to understand what a powerful PR tool they can become if used
Alex Cristache of Blogsessive.com has recently released a new free Wordpress theme, Typominima, a theme designed for all bloggers with a strong appetite for writing and publishing in a beautiful environment. What sets Typominima apart is its strong focus on the writings above anything else.
Traditional U.S. shopping malls were once popular enclaves where many Americans went to purchase clothing and other items. Now, many large traditional malls are languishing or even dying.
As the new school year begins, a new large group becomes target audience for educational institutions: small business owners. As they put effort into expanding their knowledge and acquiring new skills to help them grow their business, colleges, universities, trade or support groups, chambers of commerce and even government agencies
More than £400,000 was spent by the Welsh Assembly Government on external public relations firms in a year. Was it money well spent, or was it a waste?
An interview with activist against children obesity Michelle Obama will be featured this September in US Ladies’ Home Journal. We learn that Michelle Obama doesn’t like beets, that she wakes up at 4:30 am to hit the gym, and that she likes vegetable cleanses… or does she?
Value Prop offers new ways to create, diagnose and improve your value proposition ensuring you deliver your most effective message to your best audience.
Is online gaming the latest advertising frontier? Real world brands have already made forays into online games such as Second Life and Facebook games like Farmville and Retail Therapy.
Yomego has recently launched My Social Media Reputation, a service to measure brands’ online reputation and provide recommendations for improvement.
San Pellegrino’s international advertising campaign “Live in Italian” has been launched in the USA. The concept by Ogilvy & Mather features black and white photos taken by famous photographer Elliott Erwitt, capturing S. Pellegrino’s sparkling water in every day life circumstances.
