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The meteoric rise of Instagram is undeniable. The social media platform has more users than ever before, with 111 million account holders now dedicating their spare minutes and hours of the day to the...
Nike Communications works with a broad range of clients, many of whom are some of the world’s leading luxury brands, including Gillette Labs, Grey Goose, Billy Reid, and Halo Sport. The firm’s work with...
Digital public relations can be one of the most effective ways for a business to increase its online presence. Whether working with a digital PR agency or flying solo, a firm’s digital PR strategy...
It’s that time of year: 2019 is coming to an end, and the predictions for 2020 have begun to roll in. It should come as no surprise that the ever-changing world of PR is...
For many, communicating to connect with an audience is the ultimate goal of public relations. That’s why digital storytelling is a communications trend with no end in sight, with skilled story writers a vital...
Love it or hate it, trash talk is part of basketball, even in the pros. But it’s supposed to stay on the court. Sometimes, though, things spill over, and players get called on to...
In the last few years, Facebook has been facing plenty of scandals. That, along with plenty of calls from regulators to break up this tech giant has led Facebook into a PR crisis. First, it...
As if to put an exclamation point on what many marketers already know, CRM manufacturer Salesforce has revealed the results of a recent survey showing that 84% of respondents say that to get their...
A confidential survey conducted by Davis & Gilbert LLP collected the responses of 133 public relations firms and agencies in an attempt to collect data and identify industry patterns and trends. The survey, which...
