In these crazy times, many experts have what to say on what the future of public relations looks like. Here are the thoughts from some industry leaders. Mirjam Lippuner from Get ink said, “The future of PR is a more back-to-basics approach. During the pandemic we’ve all had time to think
During these times, many differing thoughts on the future of public relations. Here’s some contributions from leaders in the Public Relations industry. Willie, founder of The Product Analyst said, “Coping up to the new normal era, public relations are affected greatly. The pandemic has taken a toll on the industry, thus
With most US cities starting to re-open, large gatherings are still on hold for the foreseeable future. For many PR and marketing professionals this means rethinking their press and consumers events to stay relevant and continue raising awareness for their brands. Everything-PR spoke with Maria Maddox, Head of PR for
A Q&A with Gratia Maley. Gratia is a Digital Account Manager at Pascale Communications, a healthcare communications agency, where she specializes in FDA-compliant community management, social media strategy, and content development, and is a Facebook Certified Media Planning Professional. Gratia was instrumental in building Pasacle’s FDA-recognized community management practice and developing
In the distant past, public relations and lawyers couldn’t exist in the same sentence. However, during the ‘80s, rules and regulations were relaxed and, for the first time, lawyers could advertise themselves and their services. The further deregulation in the later decades allowed more careers to open up in the
An interview with Robert Weiss of Multivision Digital More PR firms are becoming proactive with integrating video content into their client’s communication strategy. That’s because they know that online video content drives their ability to control the narrative, build brand equity and is a sustainable piece of content that provides a huge
Questions with Fabiana Meléndez, publicist at Zilker Media What is one of the most important takeaways PR professionals need to keep in mind when account managing during a crisis? This is not the time to be a “yes” person. Working with clients means knowing when to pick your battles. During times of
You started a PR challenge in June. What’s the goal and how is it going? In June 2020, I started a publicity challenge to promote my business. The goal is simple: respond to 100 HARO queries to promote my business. I measure success by the number of replies, links, and
Q&A: How to win awards for your clients and why it is necessary In the last three years, Don McLean has helped colleagues, clients, and his current brands win more than 32 awards for their work. In our conversation, he discusses his approach to award nominations and how to see them
While many in the private sector are busy planning the physical aspects of re-opening their plants, shops and offices, Everything PR sat down with PR veteran Stan Steinreich do discuss the importance of brands reviewing and adapting their marketing and public relations strategies to reach a world left in the
