The debate over whether social media is replacing traditional print journalism has come to a head in recent months as newspapers and magazines continue to struggle with sales and subscriptions in the face of free and plentiful online information sources. While the conversion of readers from traditional print to online
Twitter is about more than updates–it’s about posting content and responses that reinforce your brand. Here are 10 ways to do so.
The Dinamundo iPhone app, makes real-life connections a fun, social experience, combining the best of mobile and online worlds with what happens in real life.
People that are exposed to paid content and ads on Facebook are more likely to buy products from the brand doing the advertising, according to a new study released today. ComScore’s “The Power of Like 2” research report goes to show that social media advertising is useful in achieving marketing
5ivePoints selected Beckerman to help promote their mobile app technology designed to leverage social media in political campaigns. Beckerman seeks to increase 5ivePoints brand awareness and position its executives as industry thought leaders in mobile application development.
Asus has received a tremendous amount of criticism over a recent tweet the company posted on Twitter this week. Just about everyone from teenage boys to powerful politicians have posted tweets they wish they could take back, but when a large corporation does it, the PR ramifications can be costly.
Pepsi signed the most extensive partnership a company ever made with Twitter. The global partnership will unfold over a 52 weeks period and will be coordinated with “Live for Now”, the current Pepsi campaign organizing pop concerts across the USA.
Sometimes simple and basic strategies are all you need as Runner’s World’s recent extraordinary Twitter success has proven. Without buying any ads, they managed to increase their follower base by 100,000 followers over 100 days.
After the IPO and the decrease in value of stock actions that followed, Facebook fights back with heavy artillery and announces games in feeds, rolls out “trending videos” and plans to launch a smartphone in 2013.
Germans consume a lot of media, but surprisingly perhaps for many people, traditional media are the most accessed. TV, radio, magazines and newspapers are the top 4 most used media according to a recent study by BITKOM, the Federal Association for Information Technology, Telecommunications and New Media.
