In news from the world of high impact consumer branding PR, TOH Public Relations has announced the acquisition of Platform 67, a boutique PR agency specializing in luxury brands as well. The UAE firm, founded by Jana Khoury (formerly with Hugo Boss) back in 2007, compliments TOH’s already formidable UK and Dubai reach.
Sophie Toh (upper right), Founder of TOH, had this to say about the deal; “We are delighted to formally announce our strategic partnership with Jana and her team. We have the highest respect for the work Platform 67 has done to date, and look forward to taking their clients forward and building our presence in the region.” Both these firms represent a stable of brands in the design, travel, fashion, beauty and F&B sectors. Sophie Toh, for those who do not know, is a high profile fixture on the Dubai fashion scene on top of heading her agency.
Also according to the release, both firms will now work to transition clients into the TOH PR matrix. The parent company will make the announcement of this impressive client list soon, but the past client list for TOH reveals a bit of the company’s strengths even now. Just reading testimonials on the company site an impressive list includes; ZUMA Dubai, Emirates Woman, Meher & Riddhima, Tschuggen Hotel Group, and many more regional brands.
Platform 67’s website is currently under construction, but the company does have a Facebook presence here. For further information, the reader may contact TOH PR directly at:
The Kensington Centre
66 Hammersmith Road
London, W14 8UD
+44 (0) 207 183 4531
Top Public Relations News:
McGowan blasts Weinstein
Morehead State University Issues Multimedia RFP
Delta PR Machine pushing back against bag fee lawsuit
Bing and Waggener Edstrom’s Long Road Ahead
PR Week in Review from 5W PR’s CEO
The Best Asian-American PR Firms
McAfee Apologizes for PC Screw Up. Is It Enough?
Former Fox News Employee May Sue Showtime
Emails and Social Networking Are US Internet Users’ Top Online Activities from Mobile Devices
Ruger Hoping DEM Win Brings Sales Surge