EPR Staff

Twitter abuse
PR News

Twitter Abuse – A Perpetually Evolving Scandal

Everyday, 53 million tweets fly across the Twitter universe. These tweets cover a very wide range of subjects, from television shows to the minute details of a user’s private life. In today’s modern world, nothing is considered out of bounds when it comes to updating your social media profiles.

Branding
PR News

The perils of rebranding your organisation

When it comes to the branding of your organisation, it’s important to remember that it has a big influence on how your customers perceive you. With long-standing brands in particular, the brand is synonymous with the company and its values so changing it can have far-reaching repercussions.

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Crisis PR

Do You Have a Media Release Protocol?

When most people talk about press releases, very few consider the protocol behind them, and even less actually have one in place. Do you?

Mustang brand
PR News

First Ford Mustang Owner Ford’s Biggest Brand Advocate

In maybe the best case of brand loyalty anywhere, the very first Ford Mustang ever sold remains in the original owner’s possession. What’s more the 1964 convertible pony car is not for sale, according to this report at The Daily Herald. Of the 8 million or so mustangs sold since the model came to life, the one sold to Park Ridge resident Gail Wise is believed to be the first sale ever.

No no
PR Jobs

Prohibited Words That Can Kill Employee Motivation

Words are a key part of a persuasive communication, says Darlene Price. Business leaders make use of words to influence their teams and compel them to attain results. They’re leaders because the words that come out of their mouths are meant to have an impact. If your wish is to be seen as an influential CEO at the workplace, make sure that you choose your words cautiously. Don’t kill employee motivation and try to convey credibility, clarity, and confidence.

Joe Cohen
PR News

MWW’s Joe Cohen Makes PRWeek’s 40 Under 40

MWW has announced having named their APR and SVP John Cohen being named to the prestigious PR Week’s 40 Under 40 list. One of the PR industry’s most respected awards, the forty professionals on this list have significantly impacted not only their own firms, but the public relations realm as a whole.

Gina Kelly
PR News

Ruder Finn Hires Gina Kelly From Disney

Today Ruder Finn, Inc. announced their having appointed Gina Kelly (left) as Director of Talent and People Experience. Kelly joins Ruder Finn from The Walt Disney Company bringing a vast experience in leadership development, employee recruitment and training, and employee relations to the leading PR firm.

Time to dress for success
PR Insights

Personal Public Relations: Clothing & How To Dress for a Negotiation

They say general appearance matters. The way we dress for a business meeting, the way we talk, and even the accessories we wear can influence the other party. A famous principle states that people must never be judged after their clothes, and while that’s perfectly accurate, we must accentuate that general appearance is extremely important in the business world. Although the clothes we wear are not defining our personality, it’s essential to look presentable if we want to gain the respect of our opponents.

mopub
PR News

Ad Exchange Coming to a Tweet Near You

With MoPub, Twitter mobile application publishers manage their inventory and optimize multiple sources of advertising from a single platform.

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