Instagram is used by 67% of the top brands in the world – the top dogs cannot be wrong. Are you using it? Several smaller brands believe that companies without an Instagram business profile are wasting potential.
The World Wide Developers Conference kicked off this week and among the revelations from developers, one of the most curious came from Apple upon the unveiling of its new iOS 7. The upgrade for iOS on Apple’s mobile devices has received mostly impressive reviews and represents the biggest change to its mobile OS since its development. Despite all the positive reviews, there was considerable confusion over one move from Apple.
The business world is rapidly changing, in terms of both technology and general business practices, and that has made the public relations industry as
If you follow your pitch with a self-serving press release that offers no real information, but just PR and marketing fluff, you don’t stand many chances to get coverage for yourself, or for any of your customers.
Bolt Public Relations has recently added a new client to its roster: Weejee Learning hired the agency for public relations efforts and support ongoing marketing
Nonprofits are making good use of social media networking sites such as Twitter and Facebook. But Tumblr, the social media blogging service is still new territory for most nonprofits. It doesn’t have to be that way. Tumblr is a richly textured resource that could be an awesome adjunct to any nonprofit organization’s online presence.
The Chinese economy is gigantic, we all know this. What many Western businesses are unaware of though, is the size of China’s online marketplace. There are some 500 – 600 million consumers who buy products and services through their various devices, (mainly mobile telephones).
Social media can be a wonderful tool for business, enabling business owners to connect with their customers on a personal level and providing a free way to reach a global audience. However, social media also has the potential to ruin reputations and destroy businesses. A few disgruntled customers could, effectively, launch a damaging campaign to discredit the reputation of your business, encouraging other people to jump on the bandwagon and air their grievances through social media.
RFI Studios China and RFI Studios West will build upon Ruder Finn’s existing expertise in these regions to provide offerings tailored to the needs of these markets.
North Carolina powerhouse PR firm French/West/Vaughan (FWV) has just announced six new hires and three promotions. The news from the firm is as follows:
