EPR Staff

PR News

Draw Something Becomes Most Played Game App

Draw Something by game developer OMGPOP is a pictionary-for-smartphones gaming app that came in free or paid ad-free editions that had been downloaded more than 1.2 million times in the first ten days, and reached a total 20 million downloads and generated 6 figures per day after five weeks.

MarketPage screenshot featuring Snoop Dogg.
PR News

Snoop Dogg Public Relations Campaign

MarketPage is an ecommerce solution for Facebook that makes sense. To promote the new platform, Tinypay, the company behind it, hired Snoop Dogg to endorse it.

Twitter mascot
Social Media

Twitter #Hashtags that Backfired

Brands really need to focus on connecting with consumers in a genuine way because, if they don’t, they will throw the brands under the bus. Here are 6 high profile tweets that backfired.

ketchum logo
PR News

Husqvarna Taps Ketchum PR as AOR

Ketchum will provide public relations support to increase awareness and sales of the Husqvarna brand and its professional and consumer-focused products and services, including chainsaws, trimmers, lawn mowers and garden tractors.

IR app screen
Corporate PR

KCSA Launches Investor Relations App

The IR App provides public companies first-of-their-kind features, that are not available on any other investor relations-related application or mobile financial website.

TIME’s Lev Grossman
Social Media

SXSW: A Recap of the Startups and Strategies We Love

Social serendipity became one of the hottest trends for this Austin conference, leveraging new technology around ambient discovery to connect people of similar interests. Highlight, Forecast, Ban.jo and the other discovery apps became the darlings of this year’s event, marking SXSW a successful laboratory to test the latest in social tech.

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