EPR Staff

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PR News

The Analytics of Public Relations

Using analytics in your PR firm can help you achieve three important goals. First, it can create accountability. Then, you will be able to make data-driven decisions. And finally, you get meaningful reporting for management, shareholders, and potential clients.

soma
PR Perspectives

Soma, a Huxley Update

What is there left to say after Aldous Huxley and Chris Hedges in ‘Empire of Illusion’ and Neil Postman in ‘Amusing Ourselves to Death’, after they have predicted and described the present and extrapolated our futures?

ronn torossian | 5W PR | for immediate release
PR News

Book Review: For Immediate Release

5WPR’s Ronn Torossian’s new book For Immediate Release, is available for pre-order. Everything PR News gives and advanced review of what will become a desk reference for 21st Century PR professionals and business execs. Torossian proves he is, truly, a self-sharpening surgical tool for communications.

PR News

Doing Business in the US: Bad PR News for States

States can have bad PR news hit them too. A story in the Chicago Tribune reveals just how bad doing business in some US states can be. What could be worse PR than that in a depressed economy?

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PR Insights

The Future of Advertising Lies in Smartphones

A recent study by Market Authority, Inc found that nearly 6 out of 10 SmartPhone owners look for a business without knowing the specific name; and that they look for businesses by categories, or niches, more than 55% of the time.

Entertainment PR

Miss Universe: The PR of Beauty

Not every candidate has a Trump empire to support and promote her after the pageant. For some, lack of PR is also the end of the road.

Slavery: The Game
Entertainment PR

Slavery: The Game, a Hoax That Hurts

A trailer recently emerged on YouTube that promises the release of a new game called “Slavery: The Game.” In it, the gamer plays a slave

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