Hollywood Throws More Dirt on Netflix
Netflix recently announced that is has signed an exclusive deal to air an original TV series called “House of Cards”. The move puts Netflix one step closer to being real contender against traditional cable...
Author: EPR Staff
Press Releases: Traditional vs. Online
We will, in the following, attempt to explore the new types of press releases developed by marketers to adapt to the media shift.
Latest on Fukushima: Nuclear Industry Worried About PR
In a time when they should be worrying about putting an end to the disaster in Japan, and saving lives whose ruin they caused in the first place, some nuclear power industry experts are more worried about winning the PR war.
New York Times Turns On Subscription Model. Will You Pay?
The popular New York Times will no longer be free to read online, according to an official communique on Thursday. Will you pay to read it?
Special Ed in Social Media: Under-Represented?
Special education needs to receive particular and distinctive attention because it involves teaching and learning styles that are distinct in comparison to regular or traditional teaching.
Marian Salzman: PRWeek PR Professional of the Year
Marian Salzman sees the PRWeek PR Professional of the Year award as the trophy of a lifetime.
Khan Academy Uses Video Content to Promote Education
The Khan Academy was never created with PR in mind, but what better PR than having a fan like Bill Gates can you possibly wish for?
Ogilvy PR Expands Chicago Corporate Practice
Ogilvy Public Relations Worldwide (Ogilvy PR) expands its Chicago Corporate Practice with the addition of two senior vice presidents: Michelle Press and Drew Ferguson.
The Future of TV Advertising Is Interactive
Cablevision Systems Corp has just announced a first in interactive and advanced television advertising, the completion of the first run of simultaneous delivery of multiple ads from different brands sharing a single 30 second unit. The five ads included in this addressable advertising campaign have been serve to about 3 million households in the New York Metropolitan area and were all for brands represented by GroupM.
Social Media and Charities: Adding Dynamics to an Online Presence
Social media is crucial for the growth of many organizations, including charities. Social media resources most definitely bring new sources for exposure, but they alternatively and perhaps most importantly add a dynamic relationship.
