Joseph Anthony acknowledged something basic early in his marketing career; “the generation that follows mine are consumers.” To Mr. Anthony it did not matter if they were thought of as narcissistic and lazy, or do-gooders, he drilled down to the essential truths upon which they made their buying decisions. Once
Satellite Media Tours, also known as SMTs, are becoming increasingly popular among businesses because they’re cost-effective and relay messages to various media sources. An SMT is a series of interviews spread out over the course of a number of hours, yet conducted generally from the same location. They generally involve
Burning Man is a big deal among those in the know. They have a culture created around tribal inclusion, sharing what you have with anyone wandering by, and accepting others in whatever way they choose to express themselves. Including various levels of nudity. It is a private event held on
As New York Fashion Week is upon us (NYFW), Everything PR has pulled our favorite fashion moments of NYFW’s past. If you are working in Fashion PR, it’s essential you do your homework on past branding initiatives within your industry. Here’s five fun fashion moments consisting of great publicity stunts:
Here are some of the best sports PR campaigns we have seen: Peyton Manning’s Priceless Commercials “Priceless” is MasterCard’s slogan and their commercial series for roughly 15 years. They’ve had great success with it, and can apply the concept in unlimited situations. So when MasterCard put Peyton Manning as a
Do you have a meeting you need to schedule and manage? Here are four tips to making sure you and everyone else gets the most from attending. Setting The physical setting and atmosphere will differ depending on what you want to accomplish in your meeting, how long you expect it
Now an airline is catching heat on a federal level. Delta Air Lines was recently in federal court, where a judge ordered the company to cough up $2.7 million for failing to produce information in a lawsuit related to baggage fees. This order was ON TOP OF another $4.8 million
The status of Russian President, Vladimir Putin’s genius is always up for debate and this is especially true in the States. The post-Soviet president is bold and ambitious – and tremendously savvy. Vladimir Putin’s a genius on positioning and marketing himself. The President’s image is as important to him as
The year of 2015 is slowly approaching its end, so we want to ensure you make it profitable while it lasts. Below, you’ll find ways of making more money from your marketing campaigns in the month of September. Get Publicity Publicity in today’s environment seems like a dying art form.
Here are ten Google+ Communities you might want to consider joining. They are listed based on the number of members, and these communities cover a wide area of PR, communication and marketing aspects so that all the PR people on Google+ can find something that meets their interests.
