PR News

Washington State Fruit Seeks Media Firm

Washington State Fruit Seeks Media Firm

The Washington State Fruit Commission (WSFC) has issued an RFP for an agency to handle National Consumer Media. The goal of the WSFC in this contracted relationship is to maximize the national media exposure surrounding the positive attributes of Northwest cherries for the growing regions of Washington, Oregon, Idaho, Utah,

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Washington State Issues PSA RFP

Washington State Issues PSA RFP

In support of the Washington State Target Zero Plan, the Department of Licensing (DOL) Motorcycle Safety Program (MSP) is working with the Washington Traffic Safety Commission (WTSC) to eliminate traffic deaths and serious injuries by 2030. This project furthers these efforts by showing public service announcements promoting rider training at

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State of Ohio Seeks Digital Agency

State of Ohio Seeks Digital Agency

The State Of Ohio Seeks Digital Agency is seeking a digital PR agency to define the overall digital strategy and vision for all of ODJFS major program areas, Child Support, Child Care, Child Welfare, Unemployment Insurance and Work Force Development.  The objective is to improve program services by identifying and

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Microsoft shift appears to be working

Microsoft Shift Appears to be Working

Remember when “Windows” was ubiquitous with “home computer.” Even though there were a relative handful of holdouts, there was no doubt Microsoft ruled the home computing universe. This was the status quo for decades, as also-rans came and went. Various Windows versions also came and went, but customers didn’t have too

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Disney management axes PewDiePie

Disney Management Axes PewDiePie

When you’re running things, you are held responsible for the decisions of your team, even if you never worked directly with them, and they messed up on their own time. Such is the way of things, especially in the Internet Age. Couple that truism with the fact that prevailing perception

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Amazon continues to chase delivery dreams

Amazon continues to chase delivery dreams

For Jeff Bezos, there’s one aspect of online marketing and sales even more important than the tech he’s developed to turn Amazon into a household name — delivery. If Amazon can take control of that aspect of its business, then the online game changer and industry creator will manage every

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Kenya Tourism Board Issues Online Marketing RFP

Kenya Tourism Board Issues Online Marketing RFP

The Kenya Tourism Board intends to roll out a global online marketing campaign. To create a rich, impactful and memorable digital experience, content marketing will play a leading role for the successful implementation of this campaign across various digital environments.

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The Necessity of Sports PR So Athletes Can Soar

The Necessity of Sports PR So Athletes Can Soar

The career of a professional athlete may not last long on their field of play, but even after retirement, they can still continue to use their brand that was built while playing. That’s what endorsements and branding deals  can do for a retired pro athlete. But making substantial deals isn’t

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